Beer market of Russia 2016: PET goes to draftThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment.
Beer market of Vietnam: “Young tiger”Vietnam is one of the few big beer markets that continue to grow steadily. The beer popularity results from its low price, street consumption culture, and social motives. The outlooks of beer market as well as the Vietnamese economy inspire optimism, though the country is heavily dependent on export of goods. The state regulation can be called liberal, but the key risk for brewers is harbored in intensive rising of excise. Within TOP-4 there are two leaders, Sabeco and Heineken that grow at the fastest rates. The first company effectively employs its capacities, the second one focuses on marketing technologies. Almost 80% of the market belongs to century-old brands, yet the middle class and the youth are shifting their interest toward international premium that is growing taking share from the mainstream.
Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
SABMiller to appoint Managing Director: Asia Pacific and Chief Executive Officer of Foster’s
Ari, who will be based in Melbourne Australia, will be responsible for the Foster's business and the integration of Foster's into the SABMiller group. In addition he will retain responsibility for the Asia Pacific region and will continue in his role as Chairman of the Company's joint venture in China - CR Snow.
Commenting on the appointment Graham Mackay, Chief Executive of SABMiller said:
"Ari has been Managing Director of our Asia business since October 2007 and was the sponsor of the Foster's acquisition. Since joining SABMiller in 1989 he has held a number of senior positions in the organisation, including Managing Director of Appletiser and Managing Director of SABMiller's operations in Russia and Australia.
"Ari brings a wealth of experience from across the SABMiller group and knowledge of Australia having established SABMiller's joint venture there in 2006. He is ideally qualified to lead the integration of Foster's into the SABMiller group and to deliver value from the acquisition for all stakeholders".
The SABMiller regional office will remain in Hong Kong and a new Managing Director Asia, reporting to Ari, will be appointed to oversee SABMiller's businesses in India and Vietnam, its ongoing regional business development and export operations, as well as providing support to CR Snow.
SABMiller and John Pollaers have agreed that John will step down as Chief Executive of Foster's on 16 December 2011. To ensure a smooth transition John will be available to provide advice to SABMiller during the first few months of 2012.
Acknowledging John's achievements at Foster's, SABMiller Chief Executive, Graham Mackay said:
"John has made a significant contribution to the Foster's business, putting in place a number of successful initiatives upon which we expect to build to further enhance Foster's performance. We are grateful to John for his cooperation throughout the transitional process and we wish him success in the future".
7 Dec. 2011