Pivnoe Delo
abbey-beer-icon

pivnoe-delo_logo5

Top articles

Journals

drinktec

Peroni, Grolsch, Miller and Pilsner Urquell to join Australia’s leading international brand portfolio

Carlton United Brewers today announced that, with effect from 16 January 2012, SABMiller global brands Peroni Nastro Azzurro, Miller Genuine Draft, Miller Chill, Grolsch Premium Lager and Pilsner Urquell would join its market-leading portfolio of international beers.

Already growing in popularity with Australian consumers, Peroni Nastro Azzurro is an intensely crisp and refreshing lager, brewed with an unmistakable touch of Italian style since 1963.

"The increased offering in the rapidly growing premium beer segment will create new opportunities for customers," said Ari Mervis, Chief Executive Foster's Group, "Beer drinkers will ultimately benefit from the increased distribution that CUB can bring to these great brands."

With the completion of the SABMiller-Foster's Group transaction, SABMiller is to acquire the remaining 50% interest from CCA in Pacific Beverages which will bring all brands and operations under the CUB business from 16 January.

Following the SABMiller transaction, Anheuser Busch InBev, global owner of Stella Artois, Hoegaarden and Leffe, has exercised its right to end its relationship with CUB for these brands.

ACNielsen ScanTrack Liquor MAT to 30/10/2011

20 Dec. 2011

Advertising

pilsena_en
gea
sidel100x100
jg
portinox

Main topics

Exact matches only
Search in title
Search in content
Search in comments
Search in excerpt
Search in posts
Search in pages
Search in groups
Search in users
Search in forums
Filter by Custom Post Type
Filter by Categories
Home
Magazines
News
×