Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Analysis of beer market in China
China’s transition to a “new normal” reality backfired on the brewing industry unexpectedly. Stagnation and subsequent market decline resulted from dynamic social and economic changes. There has emerged a “two speed” market where the medium class significance is growing, yet the share of main beer consumers, “blue collar” is decreasing. Also the inflow of consumers is shrinking, as demographics stopped being a growth driver. Finally, beer is giving way to other alcohol drinks....
UK. Molson Coors is preparing for its Christmas rush and has over 50 million cans and bottles.
There are currently 54.6 million cans and bottles at the brewer’s national distribution centre in Burton-on-Trent. The site is packed with 27,000 pallets of beer covering an area the size of six football pitches.
Workers at the site are preparing for their Christmas rush as they will ship the pallets and crates to supermarkets and off-licences all over the UK.
A Molson Coors spokesman said: “Along with summer, Christmas is a crucial trading period for us.
“In the run-up to the big day itself, there are plenty of people who are stocking up for parties.
“As a result, everyone from the brewery, warehouse and delivery teams has been working flat out to make sure we’ve got the right stock so that our customers have everything they need to keep the tills ringing.”
It is estimate that if all the cans and bottles currently occupying the warehouse were laid end to end they would stretch from London to Beijing, with a few left over for drinking.
21 Dec. 2012