The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Global hop marketA local alternative to mass beer suggested by independent brewers has been successful and is now altering the global market. Beer is becoming more diversified, so transnational companies have to accept the new game rules and to switch focus to young and fast growing markets. All these processes increased the demand for aroma and bitter hop as well as their acreage expansion on two continents. However now there appeared a downward trend of alcohol consumption in the world, so even special sorts can soon turn to be sufficient. In this connection the dynamic American hop market is already facing some problems. EU hop producers have become more cautious, they are not racing to exceed the demand and look forward with more confidence, judging by the contract terms.
Hop Market in RussiaGermany still dominates the Russian market, yet over the recent two years one has been able observe a continuous success of Czech hop suppliers. Their expansion and growing popularity of hops from the United States became the drivers of supplies growth in 2016 despite the preceding modest harvest crop in the EU, as well as the factor of relative stability in 2017. In this connection, in 2017, the ratio of the varieties continued to shift towards the aroma ones, and the supplies of Magnum hop and other alpha varieties were reduced. However, the import of bitter hop pellets is partially replaced by extracts, especially from the major beer manufacturers. Total volumes of alpha acid supplies, according to our estimation, decreased by approximately 5% and returned to the level of 2015. Barth Haas Group continues dominating the hop products market; HVG also increased its weight. At the same time, Morris Hanbury significantly reduced the supplies in 2017.
BrewDog PLC, Scotland, UK: ZIEMANN delivers a brand new turnkey brewery plant – from malt intake through to the bright beer tank cellar.
BrewDog was founded by the friends James Watt and Martin Dickie in 2007. Since then, the brewery company is moving in only one direction: upwards. In their first year the co-founders brewed 1,050 hl / 900 bbl in the then tiny brewery; today the annual production volume has increased significantly to 90,000 hl / 77,000 bbl. Over the last few years, the brewery has attracted international attention for their inventiveness: BrewDog successfully raised a large amount of capital, required for the brewery’s expansion, through a crowdfunding campaign called ‘Equity for Punks’. Since 2009, more than 14,000 ‘fanvestors’ have invested in the brewery via this campaign. The brewery is currently running its fourth round of funding; Equity for Punks IV aims to raise £25m from public investment. Another event that made headlines was the competition for the strongest beer in the world. With “The End of History”, BrewDog raised the bar to 55% alcohol by volume.
In order to keep up with global reach, BrewDog will build a second brewery plant in a new 4,500 m2 building at their site in Ellon, Aberdeenshire. ZIEMANN will supply, install, automate, and commission the complete process technology, from the milling plant to the integration of the bottling plant.
”We are extremely proud that one of the most innovative craft brewers will produce its beer with our equipment. A decisive factor for being awarded the contract certainly was the fact that we offered the technology both in the brewhouse and in the cold block, required for the desired flexibility and quality, as a complete package,” summarized Thorsten Schwanzer, Sales Director Western Europe, at Ziemann.
ZIEMANN will equip the milling plant with a 6-roller grist mill as well as with the required silos. The brewhouse with the mash vessel Colibri™ and the lauter tun Lotus™ is designed for 12 brews per day, with a cast-out wort volume of 300 hl / 255 bbl each. With regard to the wort boiling, BrewDog decided in favour of an external boiler in order to be able to produce even smallest charges. In addition, the new brewhouse will be equipped with a spent grains silo, first wort vessel, hop dosing vessels, whirlpool, wort aeration system, water house and a brewhouse CIP system.
In the cold block area ZIEMANN will implement a yeast cellar inclusive of yeast propagation, yeast storage and pitching tanks; a fermentation/storage cellar consisting of eight CCTs with a capacity of 1,800 hl / 1,500 bbl, one bright beer tank cellar with two 1,800 hl / 1,500 bbl bright beer tanks as well as another CIP plant. A special feature in this area will be the new ZIEMANN system for cold hopping. The brewhouse as well as the cold block will be automated with the Braumat system V7.
The start of installation of the new plant at BrewDog is scheduled for August 2015, with the first brew anticipated in the 1st quarter of 2016. With this expansion stage, BrewDog will be able to brew an additional volume of approximately 200,000 hl / 170,000 bbl per year.
ZIEMANN provides innovative and tailor-made solutions for craft breweries as well as for large-scale breweries – from the malt intake to the bright beer tank cellar. The product range in the area of the wort treatment extends from the malt intake, via grist mills, mash vessels, lauter tuns, mash filters, wort kettles and whirlpools up to wort cooling systems. In the area of the cold block ZIEMANN offers fermentation and storage tanks, bright beer tanks, yeast tanks and all required CIP tanks. ZIEMANN plans, engineers and automates the process and the cleaning technology in all production areas, including the installation of process pipework and the integration of all required utilities. For modernizations, capacity expansions as well as for completely new brewery plants – ZIEMANN provides innovative solutions and is a valued expert.
Last but not least, ZIEMANN is a competent and reliable partner for craft breweries and large-scale breweries in the field of research and development. ZIEMANN supports its customers, for example, in developing individual beer recipes.
For further information, please contact:
ZIEMANN International GmbH
Schwieberdinger Straße 86
Phone: +49 7141 408 377
E-Mail: [email protected]
BrewDog, one of the most innovative craft brewers, will soon be making beer with ZIEMANN equipment (from left to right): Arend Muggen, Volker Mewes, Karl Butzmann, Neil Simpson, Martin Dickie, Thorsten Schwanzer and Hanspeter Geigle when signing the contract in Ludwigsburg.
11 Jun. 2015