Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Analysis of beer market in China
China’s transition to a “new normal” reality backfired on the brewing industry unexpectedly. Stagnation and subsequent market decline resulted from dynamic social and economic changes. There has emerged a “two speed” market where the medium class significance is growing, yet the share of main beer consumers, “blue collar” is decreasing. Also the inflow of consumers is shrinking, as demographics stopped being a growth driver. Finally, beer is giving way to other alcohol drinks....
Beer production in Kazakhstan to decrease by 3.3% in 2015
During the year, the pace of development of the industry was uneven. The first and fourth quarters showed a good growth, however, in the second one there was a substantial decline, which has led to a negative dynamics by the year-end.
While the decrease in production starting from April 2015 could be explained with the deterioration of the economic situation and weather conditions, the increase in November and December was probably due to new requirements to beer producers.
From January 1, 2016, it is prohibited to produce alcoholic products without the equipping of technological lines by control accounting meters. An exception is made for microbreweries the production capacity of which is less than four hundred thousand decalitres per year. It is evident that producers wanted to load the warehouses of distributors, avoiding possible failures in the accounting system starting from the beginning of 2016.
25 Jan. 2016