Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Analysis of beer market in China
China’s transition to a “new normal” reality backfired on the brewing industry unexpectedly. Stagnation and subsequent market decline resulted from dynamic social and economic changes. There has emerged a “two speed” market where the medium class significance is growing, yet the share of main beer consumers, “blue collar” is decreasing. Also the inflow of consumers is shrinking, as demographics stopped being a growth driver. Finally, beer is giving way to other alcohol drinks....
Fiji. Vanuatu beer company forced to place contracts abroad
The cost of production alone by Vanuatu Brewing Ltd (VBL) appropriately VT125million ($F2.47m).
However, Tusker beer can is now available in Vanuatu, but is manufactured in New Caledonia.
Economically speaking, the Vanuatu Chamber of Commerce and Industry (VCCI) says it is a lot cheaper to produce brewery products abroad than in Vanuatu.
"The VBL has been producing its Tusker can abroad because of a few issues in which two are mentioned above and are yet to be addressed by the Vanuatu Government," VCCI said in its newsletter.
"If the VBL is to relocate its entire operations abroad by mid-year 2016, the consequences in terms of employment and other factors would be huge.
Jobs will be lost and the Vanuatu Government would lose a lot of revenue through taxes."
"The trade imbalance would therefore grow larger. It is therefore important that to secure continuous employment for the local workers, local manufacturing companies such as the VBL needs to be supported, protected and promoted." Apart from national icons such as the Tanna Coffee and the others, Tusker is one of the few products that carried the Vanuatu brand and has the potential to be widely distributed within and outside the Pacific region.
Some countries such as Bali where tourism is their main revenue, it says are so proud of their national icons.
"These countries have understood the positive interactions between their tourism industries and their national icons."
29 Mar. 2016