Analysis of beer market in China (on Russian)
Beer market of Ukraine: big three losing weightIn 2016, fast increase of excises and resulting price spike stood in the way of the beer market stabilization. Most of competition (as well as mass sorts) moved to the economy segment of the market. The biggest losses were incurred by the leading three, especially Obolon, which again experienced pressure after reallocation of Efes market share. However, one should already speak of TOP-4. Group Oasis CIS (PPB) became a strong player and competitor to transnational companies. Besides the net sales of many regional medium breweries look rather good and 16-fold cost reduction wholesale trade license for craft brewers opens up a possibility of rapid growth in 2017.
Analysis of beer market in China
China’s transition to a “new normal” reality backfired on the brewing industry unexpectedly. Stagnation and subsequent market decline resulted from dynamic social and economic changes. There has emerged a “two speed” market where the medium class significance is growing, yet the share of main beer consumers, “blue collar” is decreasing. Also the inflow of consumers is shrinking, as demographics stopped being a growth driver. Finally, beer is giving way to other alcohol drinks....
Myanmar Brewery to boost beer output to slake domestic thirst
The group member of Japan's Kirin Holdings will spend hundreds of millions of yen (100 million yen equals $917,200) to add equipment such as fermentation tanks, a key component in beer brewing, at its plant in Yangon. With the installation work already underway, the new equipment is slated to begin operation by year-end to increase production of the signature Myanmar Beer brand. This will raise the company's capacity, which stands at just over 200,000 kiloliters a year, by 30,000kl.
Myanmar Brewery sold 220,000kl of beer last year, commanding 80% of the Southeast Asian nation's market. Beer demand is growing, particularly among young people, with sales more than doubling over the last three years.
And competition is heating up, with Danish brewer Carlsberg and the Netherlands' Heineken each launching production with local partners last year. Both have been lifting sales, offering low-priced products in addition to their signature brands.
13 May. 2016