The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Global hop marketA local alternative to mass beer suggested by independent brewers has been successful and is now altering the global market. Beer is becoming more diversified, so transnational companies have to accept the new game rules and to switch focus to young and fast growing markets. All these processes increased the demand for aroma and bitter hop as well as their acreage expansion on two continents. However now there appeared a downward trend of alcohol consumption in the world, so even special sorts can soon turn to be sufficient. In this connection the dynamic American hop market is already facing some problems. EU hop producers have become more cautious, they are not racing to exceed the demand and look forward with more confidence, judging by the contract terms.
Hop Market in RussiaGermany still dominates the Russian market, yet over the recent two years one has been able observe a continuous success of Czech hop suppliers. Their expansion and growing popularity of hops from the United States became the drivers of supplies growth in 2016 despite the preceding modest harvest crop in the EU, as well as the factor of relative stability in 2017. In this connection, in 2017, the ratio of the varieties continued to shift towards the aroma ones, and the supplies of Magnum hop and other alpha varieties were reduced. However, the import of bitter hop pellets is partially replaced by extracts, especially from the major beer manufacturers. Total volumes of alpha acid supplies, according to our estimation, decreased by approximately 5% and returned to the level of 2015. Barth Haas Group continues dominating the hop products market; HVG also increased its weight. At the same time, Morris Hanbury significantly reduced the supplies in 2017.
GEA’s hermetically sealed control valve extends shelf life of food and beverages
Longer shelf life, less preservatives
The P/DV type D-tec® control valve uses hermetically sealed D-tec® stem diaphragms. These provide improved contamination protection against the atmosphere and thus ensure microbial stability of the product throughout the entire process. While the D-tec® valve line can be used in aseptic processes, GEA sees the application of the new control valve primarily for ultraclean applications. The control valves are selected for products that require an extended shelf life, with or without cooling, depending on the pH value, cold chain and storage characteristics. These products include iced tea, fruit juice, fruit yoghurt and ESL milk.
Pascal Bär, product manager for aseptic valves at GEA, adds: “Durability is important to the consumer, but not at any price. Today’s consumers are very sensitive to the topic of preservatives. Ultraclean processing is beneficial here because it helps to achieve the desired shelf life of a product with less preservatives. As part of a customized process chain, our new D-tec® P/DV valve control valve takes manufacturers this one step further.”
Special valve diaphragm connection increases pathogen barrier and service life
“The critical point between valve stem and stem diaphragm has an increased risk of pathogen introduction: Here, metal and plastic – two materials that react differently to temperature and pressure – come into contact. For this reason, we have designed a supporting ring that guides and counteracts the stem diaphragm during stroke movement. This approach is more effective than other options available on the market”, says Bär, explaining how the valve contributes to increased process and product safety.
In addition, this type of connection ensures that the membrane is subject to minimal mechanical stress during the switching process. With this approach, GEA has succeeded in making the stem diaphragm last longer as well as demonstrably keeping its temperature resistance and cleanability high. “Our main goal is to ensure system availability and economic viability for food and beverage producers. This is achieved by our new control valve, which combines functional flexibility and quality with manageable operating costs”, concludes Bär. Producers gain further operational safety through reliable leak detection. GEA's valve experts have designed the entire construction to be easy to maintain in order to reduce system downtime during maintenance.
Modular construction enables process adaptation
The P/DV D-tec® control valve is part of the VARIVENT® modular principle, which is characterized by its variability for different requirements. This enables the valve to be configured according to the prevailing process conditions. It has an equal-percentage control cone characteristic and is available in the valve sizes DN40 up to DN100 and OD1.5” up to OD4”. Different KVS values are available for each valve size and different housing combinations can be implemented. The valve seat can be executed with a metallic stop as well as soft (V-Ring) and hard sealing – the latter with the new TEFASEP® gold material, which GEA recently introduced. In addition, D-tec® control valves are equipped by default with the proven GEA T.VIS® P-15 position controller.
18 Sep. 2018