China. What brands are more appreciated in the beer market?
On 24 March, the Xinhua News Agency released an annual report “Food Brand Reputation 2015”. Tsingtao Beer, Snow Beer and Yanjing received the highest index IWOM among beer brands. (more…)
On 24 March, the Xinhua News Agency released an annual report “Food Brand Reputation 2015”. Tsingtao Beer, Snow Beer and Yanjing received the highest index IWOM among beer brands. (more…)
One of the leaders of the China’s brewing industry the Snow Beer company plans to build a brewery with an area of 300 hectares in Long Lane city. The conditions of the future construction were agreed on 22 March with officials from the Department of Reform and Development of the Qiannan region, Guangzhou Province. (more…)
Millward Brown and WPP have released the 6th annual BrandZ Top 100 Most Valuable Chinese Brands ranking and report. There are four main Chinese beer brands in the chart this year. Unfortunately, their positions decreased year-on-year. (more…)
China Resources Beer is counting on the premium segment to boost margins as the country’s sluggish economy and intense market competition has hurt beer sales. (more…)
China Resources Beer, which bought out SABMiller’s joint venture stake in the company earlier this month to smooth the way for AB InBev’s takeover of the London-listed brewer, today announced a nearly 14 per cent rise in profits on its beer operations last year, despite a soft Chinese beer market. (more…)
2015 was not easy for the Chinese brewing industry. Beer sales continued to fall, and imported beer became more popular. (more…)
What makes the beer sector an exciting one to watch in 2016? From flavored beers to new breweries, here are some areas with promising potential. (more…)
The sale is part of the company’s attempt to ease regulatory approval for its merger with SABMiller, but did management let it go too cheap?
Anheuser-Busch InBev recenty announced the $1.6 billion sale of SABMiller’s stake in Chinese brewery CR Snow. The deal is part of AB InBev’s ongoing efforts to “proactively address regulatory considerations” in its bid to secure approval for its mega-merger. However, there was likely a deep sense of disappointment that the company couldn’t keep its ties to the Chinese brand. (more…)
Small-scale brewers from Brooklyn to Beijing are tapping growing demand from cosmopolitan Chinese consumers for high-end beers, a trend which could also help global brewing giants finally unlock frothier profits in the world’s largest beer market. (more…)
Competition is fierce in China’s beer industry as purveyors of alcoholic beverages battle for market share amid reverberations from acquisitions by the global giants. (more…)