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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Overwhelming turnout at India’s premier platform for the packaging, processing, beverage and liquid food industries.

Increase in overall exhibitor and visitor attendance.
The International PackTech India and drink technology India 2010 organized respectively by Messe Duesseldorf GmbH, Messe Duesseldorf India, Messe Muenchen GmbH and MMI India Pvt.Ltd, concluded on a high note with unprecedented results. The collaboration between the organizers in organizing the concurrent exhibitions has proven to be a winning synergy. Both exhibitions exceeded expectations in terms of the quantity and quality of exhibitors and visitors. The exhibitions drew the combined participation of 201 exhibiting companies from 22 countries. Nett space occupied by exhibiting companies from overseas more than double in comparison to the previous shows in 2008.
At press time, more than 6.000 buyers and professionals visited the 3-day exhibitions. This clearly underscores the growing importance of both exhibitions in India. It was visible that the opportunities offered at both shows were unparalleled adding a boost of optimism for all sectors involved in the packaging, processing, beverage and liquid food.
The Food Processing and Packaging Machinery Association of VDMA (German Engineering Federation) was instrumental in influencing the two exhibitions to be staged under one roof. “We are happy to see the two organizers combining their expertise. We find the co-location of both exhibitions an excellent concept as we have now one major and unique platform in India that caters to the entire value chain of food processing, beverage and packaging technology. It is important for companies involved in this sector to make their presence felt as India is an important market and is developing very dynamically,“ commented managing director Richard Clemens.
On opening day, 18 November 2010, organizers Messe Duesseldorf GmbH and Messe Muenchen GmbH announced that they are looking forward to continue their steadfast collaboration for many more years and will proactively develop the exhibitions further, a move welcomed by exhibiting companies and supporting organizations.
India’s growing middle class and affluence and the increasing organized retail sector will continue to be the catalysts for growth in the packaging, processing, beverage and liquid food industries. Hence, it is imperative for these sectors to upgrade their standards through innovative technologies in order to be on par with the world’s best practice. Both International PackTech and drink technology India will continue to offer a conducive platform for exhibitors and visitors to network effectively, gather new contacts, catching up with existing customers and suppliers and to keep abreast of the latest market trends, demands and challenges.
Throughout the duration of the exhibitions, a very busy and positive atmosphere was observed. Many exhibitors have commented to the show organizers that they were pleased with their participation at the exhibitions and had received many good enquiries and valuable contacts.
Augmenting the exhibition were two noteworthy events. An exhibitor forum on drink technology by Messe Muenchen GmbH and a conference on packaging and sustainability organized by Cognizance Packaging along with Institute of Packaging Machinery Manufacturers of India (IPMMI) and Paper Film and Foil Converters’ Association (PFFCA). Both events were well attended.
There was great interest in the three-day seminar organised at drink technology India by the Versuchs- und Lehranstalt fьr Brauerei (VLB) of Berlin, one of the worldґs leading brewing research centres. VLBґs Managing Director, Josef Fontaine, comments: “It was an extraordinary opportunity to get in touch with a lot of interesting and nice colleagues from the Indian brewing and beverage sector. VLB is looking forward to a further development of this cooperation in 2012.”
The next International PackTech and drink technology India will be held in Mumbai in October 2012 at the Bombay Exhibition Centre. Both exhibitions dedicated to providing the latest technology in machinery, processing and solutions will provide a focal point for the packaging, processing, beverage and liquid food sectors in India . Participation details will be made available soon.

26 Ноя. 2010



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