Where is the non-alcoholic beer market heading to? Companies and brands. Baltika as a democratic leader. Heineken – how do you shake up the market and shove up the competitors. AB InBev Efes – premium corner. Non-alcoholic import beer. Non-alcoholic beer - Who drinks it? General conclusions. Summer beer. ...
“Catalogue of Russian Beer Producers 2020” includes 1285 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft breweries.This issue has 171 more breweries compared to 2018 (155 business have been excluded and 326 have been included).Starting from 2019, FTS has been publishing data on excise payments by brewers (delayed by 1.5 years), that can be translated into beer equivalent for most of producers.Depending on the volumes, we ranked the brewers that provided information by 6 groups (see pic.). At one end of the production spectrum there are 2/3 of breweries outputting less than 10 thousand decaliters. Their net share amounts to as little as 0.2% of the total beer output volume. On the other end there are 6 federal groups accounting for almost 80%. ...
Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
Czech Republic: Budweiser Budvar announces record high in last year’s beer exports
The brewery’s leading product is the premium export lager Budweiser Budvar. Total exports of Lager accounted for 90%. About 84% of export volume went to EU countries. The largest export markets in 2010 were Germany, United Kingdom, Slovakia, Austria and Russia.
“Our biggest success is the increase in sales in Germany, which is our most important export region. We reached the highest sales volume in history at 214,408 hectoliters, a 4.7% increase year on year”, said Ing. Renata P?nkov?, Head of export department of Budweiser Budvar.
“In Germany we have extremely loyal customers who consider our premium brand, trustworthy and excellent image. They are therefore willing to pay for enjoying our beer, even the lingering recession in uncertain times higher price that reflects its quality,” added Ing. P?nkov?. Budweiser Budvar’s position in Germany is historically very good – this lager exports to Germany was not interrupted even during the Cold War. Budweiser Budvar was the best-selling imported beer in the German retail stores last year, according to AC Nielsen figures.
“We appreciate the continued success of the Slovak Republic, where our exports are showing steady growth since 2004 and within six years increased by almost half. Despite the introduction of the Euro and the difficult economic situation in the Slovak Republic 2010, we achieved annual growth of 2.2%”, said Ing. P?nkov?.
Last year was also successful in other countries. After the sharp decline in sales in 2009, which was caused by the devaluation of the ruble and other anti-crisis measures, the sale of Budweiser Budvar in Russia increased by 20%. Budweiser Budvar remains the best selling Czech beer in Austria and Switzerland, demanding market has an annual sales increase of 3.9%. Significantly increased exports for example, in Poland (+ 69%), Sweden (+ 36%), Italy (+ 34%), Australia (+ 32%) or New Zealand (+42%). Growth was achieved in the USA (+4%) and Canada (+ 5%).
In China sales almost tripled, thanks to the brewery’s participation at the World Expo 2010 in Shanghai. In Norway, Armenia, Georgia and Ukraine, sales more than doubled, the brewer said. In 2010, beer exports to India were resumed after six years as well as supplies to the Netherlands. Budweiser Budvar’s export portfolio was also enriched in some countries with new products and packaging. Been the case historically the first delivery of a dark lager in China and Australia, non-alcoholic beer in the Netherlands and a special strong beer, Budweiser Budvar Premier Select (16 ° alcohol content of 7.6% and a maturation period of 200 days) to India, Italy and Australia.
23 Янв. 2011