Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Study Finds Avenue for Kansas to Create Thousands of Jobs, Millions in Revenue
"From the start of the Great Recession until the most recent data reported by the U.S. Bureau of Labor Statistics, Kansas has lost 89,757 private-sector jobs-and an associated $1.3 billion in annual wages. On top of that, Kansas faces a budget gap of $550 million in Fiscal Year 2011," said Dr. Art Hall, the study's author and Executive Director of the Center for Applied Economics at the University of Kansas. "The appropriate policy response to Kansas' economic situation is to discover and implement immediate and significant ways of creating growth for the Kansas economy. Specifically, updating the sale of beer, wine and spirits to allow additional retailers to sell these products would considerably increase state tax revenue, create jobs for local communities, and generate higher wage earnings."
Dr. Hall finds that regulations that limit the mobility of resources, such as beer, wine and spirits, result in negative economic consequences, at a time when Kansas can least afford it. On Tuesday and Wednesday, February 1 and 2, CJCC will testify before the Senate State and Federal Affairs committee regarding legislation that would update Kansas' laws to allow grocery stores, convenience stores, and other retailers to sell full-strength beer, wine and spirits for the benefit of all Kansans.
"With higher unemployment rates, and depressed consumer spending, our grocers have been hit particularly hard by the economic downturn," said Jon McCormick, President of the Retail Grocers Association of Kansas. "On behalf of RGA's stores across the state that represent Kansas employees, I am dedicated to updating legislation to expand product offerings, increase grocery stores' workforce, and provide a much needed boost to businesses - large and small."
25 Янв. 2011