The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
US. Foothills to acquire Carolina Beer brands
The acquisition includes the company's equipment, trademarks and brands including the popular Carolina Blonde and Cottonwood Ales.
With the acquisition of the division and its production equipment, Foothills Brewing will quadruple its brewing capacity and add 10 sales and production employees over the next year.
"We consider this strategic decision as very positive for the future of both our companies," said Jamie Bartholomaus, president and brewmaster of Foothills Brewing, in a statement. "Carolina Beer wanted production of its beloved brands to be in North Carolina, and we are glad to accommodate. For those of us who enjoy a cold Carolina Blonde or Cottonwood Ale, rest assured that production will remain uninterrupted and the brewing integrity of Carolina Beer brands will be completely preserved as we transition ownership to Foothills."
The acquisition comes as Foothills plans to move its brewing operations to a 48,000-square-foot production facility at 3800 Kimwell Drive in the Stratford Industrial Park. Company officials expect brewing at the new facility to begin later this year.
1 Фев. 2011