The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Asahi drops out of Foster’s beer race
At an earnings briefing in Japan overnight Asahi President Naoki Izumiya said he had no interest in the beer assets which include a portfolio of leading brands such as VB, Carlton Draught and Cascade.
Foster's shares ended the day down 6 cents, or 1.1 per cent, to $5.68, extending the drop to the past four trading days.
Advertisement: Story continues below "The price is expensive and recently (Australia's) market is looking tough," President Izumiya told reporters after a press briefing in Tokyo.
Last year's decision by the Foster's board to split its beer division from its global wine operation sparked speculation that a rival brewing company would swoop on the beer assets. Asahi and SABMiller were touted as frontrunners for the business.
Japanese brewing and food manufacturers have been particularly interested in buying overseas consumer goods businesses to broaden their exposure outside of their stagnating domestic market.
In 2009 Kirin's launched a $3.5 billion acquisition of Lion Nathan, handing it a range of popular beers and beverages. Also two years ago rival Asahi Breweries bought Schweppes Australia's soft drink operation for $1.185 billion.
But it looks as though Asahi now sees its growth coming from regions other than Australia. In August, Mr Izumiya told Reuters in an interview the company was considering expanding ties with South Korea's top beverage firm Lotte Group and that it wanted to lift its stake in China's Tsingtao Brewery.
Foster's will release its half-year results next week where it is expected to provide further details about its proposed demerger of the beer and wine businesses.
9 Фев. 2011