Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
AB InBev to profit from Brazil, U.S. costs in Q4
The maker of Budweiser, Stella Artois and Beck's forecast core profit growth in the fourth quarter would be "materially" higher than the 9 percent rise in the third, partly because it spent heavily on U.S. product launches at the end of 2009.
The average rise expected in a Reuters poll of 17 brokers was 15 percent.
Brazil, where the company has two-thirds of the beer market, and the United States, where it has about half, will dominate investor attention, along with AB InBev's comments on input costs this year.
Guidance on total cost of sales will be of particular interest, given rocketing raw materials prices. The futures price for malting barley has risen 37 percent since the launch of the contract last May.
Cost of sales per hectoliter are expected to have been flat to slightly higher in 2010, but some rise would be expected for this year.
Beer sales in Brazil rose 14 percent in the first nine months of 2010, bringing in 30 percent of the company's core earnings. That pace is expected to slow, but by how much?
Margins in the country are also expected to rise, due to price hikes as well as relative weakness at the end of 2009, making softer comparative figures.
In the United States, responsible for almost half of core earnings in Jan-Sept 2010, investors will closely watch cost savings from InBev's 2008 takeover of Anheuser-Busch as well as the top line.
Drinking there is closely correlated to labor market dynamics. The U.S. jobless rate dropped to 9 percent in January, its lowest level since April 2009, opening up the prospect of growth ahead.
For now, the focus has been on limiting a steady decline in volumes and shifting drinkers onto higher-priced brands.
AB InBev is the last of the big four brewers to provide information on the final months of 2010.
World number two SABMiller , with a strong presence in fast-growing African and Latin American markets, said lager volumes rose 3 percent in the fourth quarter.
World number three Heineken, the market leader in western Europe, suffered volume decline, but increased profit by saving in Europe and from its large Mexican acquisition.
Fourth-largest brewer Carlsberg warned of modest growth and squeezed margins in Russia.
Bullish brokers say Thursday's earnings and outlook could prompt an AB InBev recovery.
3 Мар. 2011