The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
Pilsner Urquell to be exported to Poland directly from Pilsen
Production at Tychy was intended solely for the Polish market, where the beer was distributed. With the Czech Republic and Poland's accession to the EU, the customs barriers were eliminated. Also, due to further investments to expand the production capacity in Pilsen during past years, the reasons for this licensed production no longer exist. Pilsner Urquell for Poland will now be brewed in Pilsen, as it is for the Czech market and more than 50 other export countries.
„We have made this decision with the aim to strengthen the position of Pilsner Urquell in the Polish market and to further enhance its appeal in the top premium segment. We are looking forward to many future years of success in the Polish market,“ said Doug Brodman, CEO of Plze?sk? Prazdoj.
Poland is the third major market for Pilsner Urquell beer in the long term.
Details on the Polish beer market:
Poland is the fourth major beer market in Europe, with an annual consumption of 30 to 35 million hectolitres.* After a decline in sales in the past years as a consequence of excise tax increases, the beer market in Poland partly stabilised in 2010, and its decline is now estimated at 1 to 2 percent. Nevertheless, the recent period has reflected difficult economic conditions and other adverse events, such as heavy flooding and the tragic death of the president of Poland.
8 Мар. 2011