Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
AB InBev buying craft brewer Goose Island for $38.8 million
The $38.8 million deal is set to close by June, pending regulatory approval.
Goose Island will continue to be brewed in Chicago, where A-B plans to invest $1.3 million to boost production capacity by 10 percent, A-B president Dave Peacock said in an interview.
A-B might expand Goose Island's reach a little beyond it's current six-to-seven state regional distribution, but there are no plans right now to make Goose Island a national beer, Peacock said.
"This (acquisition) will help us in the Midwest," Peacock said.
A-B was attracted to Goose Island's strong showing in beer's high-end market, filled with craft beers and imports. While overall U.S. beer sales fell flat along with the nation's economy in recent years, strong growth has still been seen among craft brews.
"We just need to be more competitive there," Peacock said.
The Goose Island deal is an outgrowth from A-B long-held investment in Craft Brewers Alliance, the Portland, Ore., owner of well-regarded Redhook Ale Brewery, Widmer Brothers Brewing and Kona Brewing Co.
A-B owns 32.25 percent of Craft Brewers Alliance, which until today held a minority stake in Goose Island.
Anheuser Busch, Goose Island's distribution partner since 2006, is buying a 58 percent stake in the business, formally called Fulton Street Brewery LLC, from its founders and investors, for $22.5 million.
It also is buying the remaining 42 percent stake from Portland, Ore.-based Craft Brewers Alliance Inc. for $16.3 million. Anheuser-Busch has been a minority shareholder since 1994.
Some of Goose Island's brands include Honkers Ale, 312 Urban Wheat Ale and Matilda. John Hall will continue in his position as chief executive of Goose Island.
The deal does not include the acquisition of two Goose Island brew pubs, which will remain open.
"We are very committed to expanding in the high-end beer segment, and this deal expands our portfolio of brands with high-quality, regional beers," A-B President Dave Peacock said in a statement. "As we share ideas and bring our different strengths and experiences together, we can accelerate the growth of these brands."
28 Мар. 2011