The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
SAB stems market share losses
Brandhouse, which has about 12% market share, is a joint venture between three global beer companies, Diageo, Heineken International and Namibia Breweries Limited.
Speaking on the sidelines of the Tomorrow's Leaders Convention 2011, the fourth such annual conference, Norman Adami, MD and chairman of SAB, said that, even though the company was confronted with its most serious competitor in decades, it was confident that it could take on Brandhouse. “We think we will be capable to take them on and continue to win against them,” Adami said.
Adami said the local beer market was “always contestable”, describing Brandhouse as a “formidable” company.
Adami said Brandhouse initially banged on SAB's door, demanding 20% market share.
Brandhouse's owners were serious about extracting value from their investments in SA, but noted that SAB was not excited about handing over 20% market share to Brandhouse, he added.
In the past 12 months, Adami said SAB had gained share and clawed its way back to about 89% from about 87%.
Before 2007, SAB had a historical average of about 98%.
In 2007, Heineken NV terminated a contract allowing SAB to produce, market, sell and distribute Amstel lager.
When Diageo, Heineken International and Namibia Breweries Limited re-entered the South African beer market via Brandhouse, they had three established premium beer brands - Amstel, Windhoek and Heineken.
Adami also said SAB was committed to SA, noting that the company planned to invest about 1.3 billion rand in capital expenditure in 2011.
This investment would go into plants, equipment, retailers and trucks.
31 Мар. 2011