The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms.The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
UK. Heineken to charge for beer keg losses
The company says the current loss rate has become unsustainable and will continue to be reflected in the increasing cost of beer and cider unless the problem is addressed. A new 11-gallon container costs ?75.
The new charges will come into effect later this summer after a monitoring “keg
balancing” scheme, which started at the beginning of March, has run for five months.
The charge will apply to all unreturned Heineken containers delivered to individual pubs, brewers, wholesalers and other account holders.
The flow of containers to and from outlets is being monitored, with customers being provided with a monthly statement showing the balance of containers delivered and returned.
Once the scheme has been established and customers have become acquainted with the system the ?25 charge will come into force, probably around July.
“We believe that a keg balance scheme is an appropriate and equitable step forward given the financial losses suffered by the industry,” Heineken said.
“A customer who regularly returns containers would see little or no cost but those who fail to return containers over a long period would bear a portion of the cost of replacing them and would incur debit charges to their trading account at the quarter end,” it added.
Heineken said its scheme differed significantly from a keg deposit arrangement and did not require ”up front” funding.
Federation of Licensed Victuallers Associations presi-dent Nigel Williams admitted container losses were a major industry problem, but said the onus should not be placed entirely on licensees.
“There needs to be more input from delivery crews in recording take-aways and there needs generally to be more accuracy,” he said.
Licensee Geoff Sutcliffe of the Rising Sun, Wilpshire, Blackburn, said he had reservations about Heineken’s scheme. “It seems they are going to rely on the draymen to make it work. It’s going to put a lot of onus on them.”
7 Апр. 2011