Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Ethiopia Says Heineken to Acquire Two State-Owned Breweries
Heineken, based in Amsterdam, will purchase Bedele Brewery SC for 1.4 billion birr and Harar Brewery SC for 1.3 billion birr, Wondafrash Assefa, spokesman for the Private and Public Enterprises Supervising Agency, said in a phone interview today from Addis Ababa, the Ethiopian capital.
“Heineken indicated in their bid document they will expand Harar and bring in new products,” he said.
Heineken can’t comment because it hasn’t received written confirmation from the agency that its bids were accepted, John- Paul Schuirink, a company spokesman, said in an e-mail today.
Beer consumption in Ethiopia, Africa’s second-most populous nation, is expected to grow by about 15 percent every year for the next five years, Access Capital, an Addis Ababa-based research group, said in a report last year. BGI Ethiopia, the country’s biggest brewer by sales, accounted for about half of the 300 million liters (79 million gallons) of beer sold in the 12 months to July 7, 2009.
Heineken bid more for Bedele than SouthWest Development Plc of Ethiopia; Carlsberg A/S, the Copenhagen-based beer maker; and BGI Ethiopia, a unit of French brewer and vintner Groupe Castel, Wondafrash said on March 29. There were no other offers for Harar, he said.
The breweries were sold even after Bedele earned a profit of about 100 million birr last year and Harar posted net income of more than 50 million birr, according to Wondafrash.
“It’s not about the profitability,” he said. “It’s that the government should not run these factories because the private sector can run them more efficiently.”
Ethiopia is selling state-owned companies to private investors as it seeks to diversify its economy. The Horn of Africa nation, the continent’s biggest coffee producer, relies on agriculture to generate 43 percent of its economic output, according to the CIA World Factbook.
The government plans to sell 50 companies by mid-2015, including agricultural, food and printing businesses, according to Wondafrash.
Most of Ethiopia’s private businesses were nationalized in the 1980s under the former Communist Derg regime. That government was toppled by the current ruling Ethiopian People’s Revolutionary Democratic Front, a party with Marxist roots that has shifted toward a market-based economy since it came to power in 1991. The EPRDF government has sold 214 public enterprises since 1995 for 3.14 billion birr, according to the agency’s website.
“The process has been gradually developing,” Wondafrash said. “We started with small enterprises, now we are transferring big ones.”
The board is assessing five bids for another state-owned beer maker, Meta Brewery, Wondafrash said, without providing further details.
Bedele, situated in western Ethiopia, has the capacity to produce 300,000 330-milliliter (0.7-pint) bottles of beer per day, according to the agency’s website. Harar Brewery, which is in the east of the country, can produce 200,000 hectoliters (5.28 million gallons) of the beverage annually, it said.
4 мая. 2011