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Global hop market

A local alternative to mass beer suggested by independent brewers has been successful and is now altering the global market. Beer is becoming more diversified, so transnational companies have to accept the new game rules and to switch focus to young and fast growing markets. All these processes increased the demand for aroma and bitter hop as well as their acreage expansion on two continents. However now there appeared a downward trend of alcohol consumption in the world, so even special sorts can soon turn to be sufficient. In this connection the dynamic American hop market is already facing some problems. EU hop producers have become more cautious, they are not racing to exceed the demand and look forward with more confidence, judging by the contract terms. 

Hop Market in Russia

Germany still dominates the Russian market, yet over the recent two years one has been able observe a continuous success of Czech hop suppliers. Their expansion and growing popularity of hops from the United States became the drivers of supplies growth in 2016 despite the preceding modest harvest crop in the EU, as well as the factor of relative stability in 2017. In this connection, in 2017, the ratio of the varieties continued to shift towards the aroma ones, and the supplies of Magnum hop and other alpha varieties were reduced. However, the import of bitter hop pellets is partially replaced by extracts, especially from the major beer manufacturers. Total volumes of alpha acid supplies, according to our estimation, decreased by approximately 5% and returned to the level of 2015. Barth Haas Group continues dominating the hop products market; HVG also increased its weight. At the same time, Morris Hanbury significantly reduced the supplies in 2017.

Speculation mounts that Foster’s beer assets may be lost in foreign takeover bid

Speculation is intensifying that a foreign predator could swoop on one of Australia's best-known companies - Foster's - now the demerger of its beer and wine businesses is almost complete.
Takeover talk has increased since shareholders overwhelmingly backed the split on Friday.

Overseas media reports at the weekend again touted British drinks giant SABMiller as a potential bidder for Foster's beer assets.

Chinese brewery Tsingtao, Dutch major Heineken, Japan's Asahi and North American group Molson Coors have previously also been named as possible suitors.

London-based SABMiller - which makes Grolsch and Peroni - has long been considered a likely buyer for the company's CUB beer division, with reports emerging last year that it was planning a ?7 billion bid.

More than 99 per cent of shareholders voted on Friday to spin off and list the wine business as a new company - Treasury Wine Estates.

CUB, which produces Australia's famous Victoria Bitter and Carlton Draught brands, is considered by some to be the last great brewing asset that doesn't belong to a global drinks conglomerate.

Foster's will seek court approval for the demerger on Wednesday.

4 мая. 2011



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