Where is the non-alcoholic beer market heading to? Companies and brands. Baltika as a democratic leader. Heineken – how do you shake up the market and shove up the competitors. AB InBev Efes – premium corner. Non-alcoholic import beer. Non-alcoholic beer - Who drinks it? General conclusions. Summer beer. ...
“Catalogue of Russian Beer Producers 2020” includes 1285 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft breweries.This issue has 171 more breweries compared to 2018 (155 business have been excluded and 326 have been included).Starting from 2019, FTS has been publishing data on excise payments by brewers (delayed by 1.5 years), that can be translated into beer equivalent for most of producers.Depending on the volumes, we ranked the brewers that provided information by 6 groups (see pic.). At one end of the production spectrum there are 2/3 of breweries outputting less than 10 thousand decaliters. Their net share amounts to as little as 0.2% of the total beer output volume. On the other end there are 6 federal groups accounting for almost 80%. ...
Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
Heineken sponsors 3 more years of Champions League
The new deal announced on Friday takes the Amsterdam-based brewer's contract up to the end of the 2014/2015 football season, extending its link to the tournament to over 20 years, as around 145 million television viewers prepare to watch Saturday's final at London's Wembley stadium.
Heineken's Chief Commercial Officer Alexis Nasard told Reuters the new deal gives the brewer wider digital rights and broadens its broadcast rights to cover Germany, but he declined to give any financial details regarding the sponsorship.
He said the group's eponymous beer was available in 174 of the 220 countries that watch the competition on television. One of the most recent additions to that total is Mexico, where the world's third-largest brewer launched the Heineken beer brand in January following last year's takeover of Mexico's FEMSA Cerveza.
David Taylor of Swiss-based UEFA said his association did not have a big marketing budget, and revenue from the sponsorship would be fed back into the development of "grassroots" football.
This is the sixth season the Heineken brand has sponsored the competition, which is watched by over 4 billion TV viewers over a season, but the group's tournament links go back to 1994. (Reporting by David Jones; Editing by Will Waterman) ($1=.7158 Euro)
27 мая. 2011