Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Consolidated Breweries may acquire Benue, Champion breweries
Mr. Ed Weggemans, General Manager, Commercial, disclosed this at the 2010 customers conference in Enugu, tagged, A Winning Partnership: Mission Possible’, and reward for its distributors porformance for the year ending May 2010, where he said the company recorded improvements in all indexes of its growth, while pointing out that the company was appreciative of the distributor’s performances which contributed to the growth recorded by the company in 2010.
The General manager explained that the planned acquisition of Benue Brewery Ltd, and Champion Breweries Plc would impact positively on the fortunes of Consolidated Breweries, if approved by Consolidated Breweries shareholders, which he said is currently coping with limited scope for future expansion and growth due to capacity constraints.
Weggemans, while sharing business plan for 2011 with the distributors said, 2010, though challenging, was nonetheless a successful year for the company and its business partners.
According to him, “Consolidated Breweries, as a proactive company, is seizing opportunities provided for business growth. AWe have continued the upgrading of our brands and have witnessed especially good results from our flagship brand A33? Export while other brands, Turbo King, Hi-Malt and Maltex showed significant growth,” he said.
He went further to say the company is also consolidating on the acquisition of DIL/Maltex brand after the brands successful re-launch has restored the brands to their true position.
Inn distributors award, customers were for the Highest Volume Sold for each brand in the company’s portfolio. The Managing Director’s prize for outstanding growth in 2010 was a 3.5-ton, 400 crates capacity fully branded delivery truck which was won by Mr Uche Emmanuel Alaribe, Managing Director, Uche Alaribe & Sons Enterprises.
In a related development, the high point of the Award was the raffle draw in which in which a 3.5 ton 400 crates capacity fully branded delivery truck was won by Mr Silas Nnawuba, Managing Director, Silas Nnawuba & Co, based in Owerri.
30 мая. 2011