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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

African tax forum dissects SABMiller

ActionAid, a global NGO that tackles poverty, has welcomed the decision by the African Tax Administration Forum to meet this month to discuss SABMiller’s tax profile in the four African countries in which it operates.

It believes the move marks the beginning of a period of greater scrutiny of the tax position of multinational companies operating in Africa.

The decision to discuss SABMiller at the forum meeting, which is to be held in Cape Town on June 28, appears to have been prompted by a critical report written by ActionAid, which was released last year. Martin Hearson, the author of the report, which accused SABMiller of depriving African countries and India of substantial amounts of tax income as a result of its aggressive tax management policies, has welcomed the meeting.

He said this meeting represented a positive step in attempting to redress the resource imbalance between powerful multinational companies and individual African countries. Hearson said it was very encouraging to see the effort that was being put into building capacity among the tax authorities in Africa.

“This will be the first time African countries are meeting to discuss one case… Given the imbalance of resources and power between the multinationals and individual tax authorities, it is very positive to see the tax authorities working together like this.”

He believed it would lead to “a very different environment in Africa. We will find tax avoidance and evasion will come under increasing scrutiny.”

A spokesman for SABMiller said that the company had not been invited to participate in the meeting and that the brewer was unsure as to whether or not it was going to be discussed during the meeting.

Forum executive secretary Logan Wort told the Wall Street Journal last week that the forum’s mission was to train and provide technical support to tax officials in member countries so they could plug tax “leakages”.

He said there was no witchhunt. “The meeting doesn’t mean action will be taken against SABMiller.” Wort was not available for comment.

Hearson welcomed calls for the Group of 20 (G20) countries to require improved disclosure by multinational companies listed in their jurisdictions. He said any company listed in one of the G20 countries should be required to disclose details of profits earned and tax paid in each country it operated in.

ActionAid’s report on SABMiller claimed the beer group’s tax avoidance measures cost four African countries and India as much as ?20 million (R217m) a year.

SABMiller rejected ActionAid’s allegations and said it did not engage in aggressive tax planning. Its shares fell 1 percent to R236 on Friday.

21 Июн. 2011

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