The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Modelo’s Oz exports seen at risk from SAB-Foster’s
* Success might mean problems for Modelo's Corona
* Analysts speculate on Australian distribution
Grupo Modelo's fast-growing export sales to Australia may be at risk if it has to look for a new distributor of its popular Corona brand Down Under if Foster's changes hands, analysts said on Tuesday.
SAB Miller (SAB.L) said it would keep talking to Foster's Group (FGL.AX) after it rejected SAB's A$9.5 billion ($10.1 billion) takeover offer as too low. Investors pushed up Foster shares in anticipation of an improved offer. [ID:nLDE75K1JW]
The possibility of SAB landing a stake or buying out Foster's, which holds a 50 percent and growing market share in Australia and distributes Corona there, could damage Modelo's brand presence, Credit Suisse said in a report.
"SAB Miller does not have a good experience in growing someone else's super-premium brands in a core market (see Amstel in South Africa) and may not want to pay up for Corona earnings that can walk out the front door," analysts Larry Gandler and Carlos Laboy wrote in a report.
"What are its (Modelo's) break-up clauses with Foster's in the event of a change of control at Foster's? For Modelo, it may need a new distributor in Australia."
Modelo declined to provide details about its distribution deal with Foster's. "We don't comment about the terms of the contracts with our importers," a company spokeswoman said.
Analysts, however, believe the agreement is becoming a crucial part of the Mexican brewer's export success.
Modelo's ties with Foster's have been good and are gaining momentum, analysts at Barclays Capital wrote in a report.
On a conference call to discuss first-quarter earnings in April, Modelo executives told analysts that Australia and New Zealand were among its fastest-growing beer markets.
"Specifically in Australia and New Zealand, consumers have showed great preference for our Corona Extra brand that continues gaining market share in the import segment," said Jose Pares, sales and marketing officer at Modelo.
Credit Suisse estimated Corona, Modelo's biggest-selling beer brand, makes up more than 5 percent of Foster's earnings. Australia is an important market for the Mexican firm, just after the United States and the United Kingdom.
Media reports earlier this month said Modelo (GMODELOC.MX) and Molson Coors Brewing Co (TAP.N) were mulling a joint bid for Foster's, but negotiations flopped due to a lack of consensus among the families who control the Mexican brewer.
Modelo has been traditionally averse to taking on debt to expand and has kept its focus on its home market in Mexico.
Modelo, its major shareholder Anheuser-Busch Inbev (ABI.BR) and SAB are seen by analysts as the only three brewers with sufficiently deep pockets to support a bid for Foster's. The company has never confirmed talks with Molson.
22 Июн. 2011