Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
US. New ‘Sonic’ Will Sell Beer and Wine
It's not clear exactly when the restaurant will start serving brewskies and burgundy. Corporate officials said they don't plan on offering alcohol at any other locations, although the Homestead Sonic is one of the chain's first locations in Miami-Dade County.
Since it opened earlier this month, Homestead's Sonic has been different. Sure, there are the typical drive-in stalls and carhops on roller skates that Sonic is known for. But this restaurant also features a beach-themed outdoor seating area with umbrellas and white sand, and the "o" in Sonic's logo is replaced by a red-and-blue beach ball. There are also several flat screen TVs hanging outside.
"We're only planning on doing this in the Miami market, so we thought, "Let's really try to make it something special,'" said Drew Ritger, Sonic's vice president of business analysis and development.
Though the restaurant is known for its drive in, alcohol will only be served on the patio area. Servers will receive special training and quarterly inspections, Johnny Winton, one of the franchise owners, told council members Wednesday night.
"We think its irresponsible to have someone drive up and we hand a beer out the window," Winton said. "That doesn't make sense at all. We're trying to have a family-friendly atmosphere out on that patio."
In Florida, it's illegal to have an open alcoholic beverage in a car, even if it's parked.
Winton, a former Miami city commissioner, was removed from office in 2006 by then-Gov. Charlie Crist after Winton was arrested at Miami International Aiport. Police said Winton had become "loud and abusive" with American Airlines staff after his flight was canceled, then told police "go f--- yourselves" before finally physically striking the arresting officers.
In 2007, Winton agreed to a plea deal that called for charges of felony battery on a police officer to be dropped, and he was convicted only on misdemeanor battery and disorderly intoxication charges. He received two years' probation.
Richard Turner, a spokesman for the Florida Restaurant and Lodging Association, said it isn't such a stretch for a quick-serve establishment such as Sonic's to serve beer and wine. Restaurants featuring speciality burgers and beers are trendy now, he said. And, with a rough economy and stiff competition, restaurants have to try harder than ever to attract diners.
"They're trying so much to stay in business and find new things for customers," Turner said. "What's amazing about the American consumer is their needs are always changing."
The Miami Herald
28 Июн. 2011