Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
US. Wisconsin Gov. Walker doesn’t veto beer provision
The budget signed June 26 by Walker contains a proposal that combines the brewer’s permit and wholesale and retail licenses into a single permit under state — not municipal — control that effectively bans brewers from having ownership stakes in wholesale distributors. Under the current law, brewers must obtain three separate licenses — a brewer’s permit, a wholesaler’s license and retail license.
The legislation prohibits wholesale distributors from investing in a brewery, but grandfathers in any existing deals. Breweries that produce fewer than 300,000 barrels of beer each year can sell their own product without a distributor.
Follow this company from buying wholesale distributors in Wisconsin. The vote sends a strong message to the nation’s dominant brewer, which has been pursuing a national agenda to develop so-called brewery branches throughout the country, backers of the provision said.
Chicago-based MillerCoors operates a major brewery and administrative offices on Milwaukee’s west side and is Anheuser-Busch’s main rival in the U.S. market.
However, many of the state’s craft brewers have voiced opposition to the measure, claiming that the current system has helped foster their growth.
In a letter to Walker, the president of the Wisconsin Brewer’s Guild, Jeff Hamilton, said that policy changes inserted into the state budget “seriously impair our existing and future small breweries from meeting our goals, and will likely cause the loss of jobs here in Wisconsin.”
Legislators were misled by proponents of theses changes who assured them that small brewers would be unaffected by or exempt from these changes and that such legislation is needed to ward off a threat from Anheuser-Busch, he said.
“These are simply not true. In fact, small brewers were the only segment of the industry that were harmed by this policy change and are subject to radical changes in the way we do business,” wrote Hamilton, who is president of Sprecher Brewing Co. Sprecher Brewing Co.
“Several business models that have been available to us since we started our businesses, since the end of Prohibition for that matter, have been swiftly removed as options for business growth. All of these options are being used successfully in various parts of the nation, adding to the explosive craft brewing growth.”
A bipartisan group of more than 20 lawmakers urged Walker to veto the proposal over concerns about the impact on the state’s more than 60 craft brewers.
MillerCoors didn’t return a call seeking comment.
28 Июн. 2011