The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms.The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Foster’s Says No Contact With SABMiller Since Bid Rejected
“No contact at all,” Chief Executive Officer John Pollaers said in an interview in Melbourne, after speaking at a business breakfast. London-based SABMiller, the world’s second- largest brewer by volume, said June 21 it would “seek engagement” after Foster’s rejected the cash offer as too low.
Pollaers, who has run the beer business for 14 months, is focusing on stemming market-share losses and cutting production costs to free up cash and boost promotion of brands. He’s also developing new brews to win back consumers who switched to sweeter pre-mixed drinks and craft beers.
“He is right in sticking to his job and not things outside of his control,” said Theo Maas, who helps manage about $5.4 billion at Arnhem Investment Management in Sydney, including Foster’s stock. “He runs a pretty attractive asset, and hopefully the market will be better next year and we will see more growth numbers coming out of the business.”
In May, Melbourne-based Foster’s spun off its wine unit Treasury Wine Estates Ltd. to focus on the beer business, where it has suffered five years of market share losses, including for the nation’s top-selling brew Victoria Bitter.
Foster’s has managed to stem losses in market share after it revamped how it deals with customers as a specialist brewer rather than the “multi-beverage” strategy of Pollaers’ predecessors who combined beer and wine sales teams.
“Twelve months on we’ve stabilized our market share, in fact grown our market share, and the attention to fundamentals is paying off,” Pollaers said today. “I’m not, and the team aren’t, allowing anything to distract us from that.”
Foster’s shares fell 0.2 percent to A$5.15 at the 4:10 p.m. close of Sydney trading. The stock, after adjusting for the spun-off wine unit, has surged 24 percent since announcing the potential split on May 26 last year. The benchmark S&P/ASX 200 index has gained 8 percent in the same period.
SABMiller bid A$4.90 a share in cash for Foster’s, an offer the Australian brewer said “significantly undervalues” the stock.
Half of Market
The acquisition would be SABMiller’s biggest and give the maker of Castle lager about half of Australia’s beer market. SABMiller has made a series of acquisitions including Colombian brewer Bavaria and the Grolsch brand since it began selling beer to gold prospectors in South Africa in 1895, propelling the company to its ranking behind Anheuser-Busch InBev NV.
SABMiller Chief Executive Officer Graham Mackay has made more than two dozen acquisitions since he moved the brewer’s listing to London in 1999, though he’s passed on some of the industry’s biggest deals since 2008. He shunned buying the beer unit of Fomento Economico Mexicano SAB last year after rival Heineken NV (HEIA) paid up a price it deemed too high.
Mackay told analysts last week that Australia is among the world’s most profitable countries to make and sell beer. It takes the average worker 12 minutes to earn enough money to buy half a liter of beer, less time than in Canada or in Spain, he said.
Acquiring Foster’s would boost SABMiller’s profitability. Foster’s beer business had a margin, which measures earnings before interest and taxes as a proportion of revenue, of 37 percent in the 12 months ended June 2010, the company said in February, citing the most recent full year of data. That’s the widest of any independent brewer in the world and exceeds the 23.5 percent at SABMiller and 30.8 percent at Anheuser-Busch InBev NV (ABI), according to data compiled by Bloomberg.
1 Июл. 2011