The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
China Resources/SABMiller JV buys breweries from Heineken
China Resources Snow Breweries Ltd (CR Snow) bought a 49 percent stake in Jiangsu Dafuhao Breweries and 100 percent of Shanghai Asia Pacific Brewery from Heineken Asia Pacific Brewery Co Ltd, it said in a statement.
"The group will continue to seek and evaluate investment opportunities actively as well as pursuing organic growth in order to expand our market share in China's beer market," said Chen Lang, chief executive of China Resources Enterprise, the country's biggest supermarket operator and top beer maker.
However, China Resources has said it is not interested in bidding for Australia's Foster's Group Ltd , and that its main focus was developing the mainland market.
China is the world's largest beer producer and consumer, attracting global giants such as SABMiller and Heineken to come and compete in the fast-growing industry.
China Resources said Jiangsu Dafuhao Breweries, which has a strong market position in central Jiangsu province, has five breweries in the province that can produce more than 450,000 kiloliters of beer a year in total.
Shanghai Asia Pacific Brewery, which produces "REEB", the most famous beer brand in Shanghai, has an annual production capacity of 250,000 kiloliters.
CR Snow is the largest beer maker in the country, with a 21 percent market share. In 2010, the sales volume of "Snow" brand beer alone surged 16 percent to about 8.4 million kiloliters compared with the company's total sales volume of 9.28 million kiloliters last year. ($1 = 6.472 Chinese Renminbi)
14 Июл. 2011