Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
China Resources/SABMiller JV buys breweries from Heineken
China Resources Snow Breweries Ltd (CR Snow) bought a 49 percent stake in Jiangsu Dafuhao Breweries and 100 percent of Shanghai Asia Pacific Brewery from Heineken Asia Pacific Brewery Co Ltd, it said in a statement.
"The group will continue to seek and evaluate investment opportunities actively as well as pursuing organic growth in order to expand our market share in China's beer market," said Chen Lang, chief executive of China Resources Enterprise, the country's biggest supermarket operator and top beer maker.
However, China Resources has said it is not interested in bidding for Australia's Foster's Group Ltd , and that its main focus was developing the mainland market.
China is the world's largest beer producer and consumer, attracting global giants such as SABMiller and Heineken to come and compete in the fast-growing industry.
China Resources said Jiangsu Dafuhao Breweries, which has a strong market position in central Jiangsu province, has five breweries in the province that can produce more than 450,000 kiloliters of beer a year in total.
Shanghai Asia Pacific Brewery, which produces "REEB", the most famous beer brand in Shanghai, has an annual production capacity of 250,000 kiloliters.
CR Snow is the largest beer maker in the country, with a 21 percent market share. In 2010, the sales volume of "Snow" brand beer alone surged 16 percent to about 8.4 million kiloliters compared with the company's total sales volume of 9.28 million kiloliters last year. ($1 = 6.472 Chinese Renminbi)
14 Июл. 2011