The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
Carlsberg to distribute Staropramen in UK
Staropramen was acquired by private equity firm CVC Capital Partners in 2009 from AB InBev and is currently the third most popular draught World Beer in the UK market, according to CGA data.
Carlsberg will take over from AB InBev as the UK distributor.
It means Carlsberg UK now has three out of the top four World Beer brands in the on trade — including San Miguel and Tuborg — giving it a 32% market share in the category.
“This reiterates our ambition to continue to grow market share in the UK and underlines our determination to be the leading player in the fast-growing World Beer category,” said Carlsberg UK chief executive Dr Isaac Sheps.
“We are mindful of Staropramen’s strong Czech heritage and we intend to use that to drive the brand to great heights in both on and off-trade in the UK.
“We look forward to working together with our new partners and with our customers to grow the brand in the UK.”
StarBev chief executive Alain Beyens added: “Our partnership with Carlsberg UK is a strategic one and is meant to add significantly to the international development of Staropramen, our flagship brand. We look forward to working together with our UK partner to this end.
All existing customers will be informed about the upcoming change in writing, and Carlsberg UK will commence deliveries on 14 August.
22 Июл. 2011