Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
US. Former president of Capital Brewery leads attempt to buy company
Carl Nolen, who was asked to leave the company July 6, said Thursday he is leading a group of investors who want to buy the brewery, currently owned by more than 1,400 stockholders.
The proposed purchase, along with a new infusion of money into the 25-year-old business, is designed to double or even triple the brewery’s annual production of 25,000 barrels of beer and increase the size of the Middleton brewery.
Details of an offer were not made public, but Nolen, 53, who is joined by his brother Mark Nolen, 63, a longtime banking executive, said it would take millions of dollars to grow and expand the business, which had $5.3 million in sales in 2010. He declined to disclose the other investors in the group.
“I’ve been thinking about how we grow this company for a long time,” Carl Nolen said. “Our plan is to tender a fair and equitable offer to all the stockholders of Capital Brewery as soon as possible.”
The board’s chairman, Scott Wiener, said he was unaware of Nolen’s plans until a reporter contacted him on Thursday. He is the company’s largest shareholder and was appointed president after Nolen’s removal. He declined to say why Nolen was removed.
Wiener was unsure if the proposal, which he had not seen, would be considered hostile.
“This is the first of I’ve heard of it,” Wiener said. “I don’t have anything to say until I find out more about what’s involved. This is news to me.”
A purchase price would likely be based on the company’s revenue and earnings before interest, taxes, depreciation and amortization, said Ryan Buckley, a vice president with Livingstone Partners in Chicago, an international investment banking firm that specializes in raising capital and unique transactions.
Both Nolen and Buckley said that expanding by taking on debt could be risky, as cash flow could be tied up in debt payments rather than in sales, marketing and creating new products.
The move by Nolen is meant to capitalize on the continued double-digit growth of the craft brewing industry while overall U.S. beer sales were down an estimated 1 percent in 2010, according to the Colorado-based Brewers Association.
Despite the growth, the 9.9 million barrels of craft beer amounted to less than 5 percent of total beer sales.
Nolen said craft beer could get 10 to 15 percent of the market.
“I don’t see it going backwards anytime soon,” Nolen said. “There’s no question the (craft beer) category is set up for growth.”
22 Июл. 2011