The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
India. Shivsu Canada forms JV with Belgian brewery equipment firm
Shivsu, which plans to capitalize on the opening of micro brewery licenses by the Government in several states in India, expects to invest nearly INR2 crores ($20m) in each brewery and establish about 100 micro breweries by the end of fiscal year 2011-12.
The Indian company has plan to launch, in addition to regular lager or ales, various flavors of beers such as Apple, Peach, Litchi, Kriek and Chocolate through these micro breweries and brewpubs.
The company will also produce Stout beers, Artizanal beers as well as a special beer for women in the offing. The alcohol level present in the micro brewery / brewpubs is said to range from 3% to 8%.
SCPF technical director Sushilkumar Eashwaran said the Indian market for different types of beers available in Europe is still at a growing stage in India.
"America / Europe have more than 2500 micro breweries / brewpubs and we expect the same numbers in India in the coming years," Eashwaran said.
The business activities of SCPF, a member company of business conglomerate Shivsu Group, include Pet Bottle Blowing Machine, Pet Bottle Rinser Filller Capper, Galsss Bottle Washer Filler Capper, Polycarbonate Washer Filler Capper and Liquor and Beverage Packaging Machinery.
26 Июл. 2011