Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
US. Craft Pricing Strengthens in August
While volumes remain outstanding, the volume growth was up 15.7% against the previous month's growth of 16.5%. That raises the question of whether the growth percentage is starting to level out for craft. Time will tell. Overall beer sales are showing better trends lately, indicating that the loss in all beer sales for the country is on a path toward leveling. Of the 11 large brewer brands that get special attention from analyst Dara Mohensian, only Blue Moon is growing.
4 Weeks to August 7, 2011--up 39 cents per case.
Year to Date 2011--up 34 cents per case
52 Weeks (August 2010-August 2011)--up 40 cents per case.
Here's a rundown of some of the other craft figures from the SIG report for food/drug and convenience stores.
4 Weeks to August 7, 2011--15.7% volume growth; 17.1% dollar growth. (All beer +0.8/+3.0)
Year to Date 2011--14.2% volume growth; 15.4% dollar growth. (All beer -0.8/+1.6)
52 Weeks (August 2010-August 2011)--13.9% volume growth; 15.4% dollar growth. (All beer -1.1/+1.4)
Craft gained 0.4 share points over the scan period by volume and 0.6 share points of dollars, same as the last 4-week period. Imports gained 0.1 share points of volume and 0.2 share points of dollars. Domestic superpremium picked up 0.2 share points of both. The share was taken from domestic premium and domestic subpremium.
Beer styles gaining at least 0.4 share of cases of the craft segment in the four-week scan period were IPA, variety packs and other pale lagers. IPA was the big gainer yet again, picking up a whopping 2.9 share points by craft style, mostly from pale ale, amber ale, amber lager and wheat.
22 Авг. 2011