Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Peru. After six years in Peru Robert Priday leaves Backus
Since his arrival to Latin America as Managing Director of the Honduras operation in 2001 and then heading the Peruvian operation, Rob Priday has played a key role in shaping the direction and culture of the organization in the region.
Under his leadership, Backus has accomplished excellent financial and market results. In the last five fiscal years, sales have grown 30.4% while market share in December 2005 was increased from 90.5% to the 92.4% as of July 2011, in a highly competitive industry. In addition, Backus achieved the first place in the assessment of SABMiller?s ten sustainable development priorities for all operations worldwide.
Karl Lippert, President of SABMiller Latin America mentioned after announcing this important appointment in Poland “His boundless energy, his furtive mind and his exemplary leadership will be sorely missed”.
On the other hand, Rob Priday said “I leave Backus and Peru with great sadness. In these past years that I have lived here I have developed true fondness for both company and country. I feel that the mission was accomplished, since I leave behind an excellent and competent team; who will keep consolidating Backus leadership”.
It is worth mentioning that Backus is considered by their different stakeholders, as one of the best companies in Peru in terms of reputation.
The announcement as to his replacement will be made in due course.
25 Авг. 2011