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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Irish brewers call for vigilance in face of growing beer keg theft

100,000 empty kegs missing in 2010
Significant increase in number of thefts for scrap metal
Beer companies call on businesses to secure kegs prior to collection

26 August 2011 - The Irish Brewers Association (IBA) has called on the licenced trade to be vigilant and take steps to prevent theft of kegs from their premises. The call comes amidst growing evidence of theft of kegs from pubs and bars with a subsequent threat to the supply as manufacturers and suppliers find their beer keg stocks significantly diminished.

According to IBA Senior Executive Stephen Lynam a new keg can cost up €100 but stolen kegs are being advertised for sale in local media and on the internet, often in batches of 100 or more, at values as low as €5 each.

Mr Lynam commented “The Irish Brewers Association believes that about 100,000 kegs belonging to our members went missing last year. We have reason to believe that the trade in such kegs is not opportunistic but part of the activities of organised criminals given that metal theft is a problem across the economy.

“Everything from radiators to artistic installations at the side of motorways are going missing and this phenomena is increasing in the midst of the economic downturn and deep recession.

“For every keg stolen the cost of providing beer to publicans in this country increases and damages the profitability of breweries and beer companies.

“The issue is not a new one, but my members inform me that the problem has worsened in the last 18 months and is prevalent on both sides of the border. This is as a result of metal prices and greater demand for kegs in other markets.

“We believe that in the medium term, the threat of supply chain interruption exists. IBA member companies are already examining their own practices to ensure the risk of theft is reduced.

“In order to combat the problem, beer companies are asking publicans for their part to hold empty kegs in a secure location prior to collection, report stolen kegs to the Gardai and to their suppliers, and to inform suppliers as soon as possible if kegs remain uncollected.”


1 Сен. 2011



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