The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms.The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Zimbabwe’s beer market poised for growth, says Renaissance
"Zimbabwe is a beer drinking nation,” noted the investment bank in a recent report.
According to Renaissance, Zimbabweans currently consume an average of 14 litres of beer per person a year. This is more than the Sub-Saharan Africa average of 10 litres, but “well below what we view as its potential level”.
Renaissance expects that economic growth as well as improved affordability, branding, marketing and distribution will boost the demand for beverages in Zimbabwe.
Delta is benefiting from the dollarisation of the Zimbabwean economy. “In 2010, the first full year in a dollarised environment, volume growth was 100%. Dollarisation also catalysed recovery in disposable incomes and this growth sustained the upward trend in demand,” notes the report.
Delta is Zimbabwe’s largest brewer and soft drinks bottler. The company’s brands include Castle Lager, Eagle, Lion Lager, Carling Black Label, Golden Pilsener and Bohlinger’s. Its soft drinks portfolio includes a range of Coca-Cola brands and it also manufactures Chibuku, the market leader in the traditional sorghum beer category. SABMiller, the world’s second-largest brewer by volume, holds a 36% stake in the company.
Compared to many other African countries, Zimbabwe’s informal sector for alcohol is relatively small. According to the World Health Organisation, 68% of alcohol consumption in Zimbabwe is not classified as commercial beer, wine or spirits. Therefore it most likely comprises home-brewed beer. This figure is relatively low compared with other countries such as Nigeria (94%) and Tanzania (86%). Renaissance says this can be explained by the availability of low-cost brands such as Chibuku and Eagle.
“Informal markets for traditional beer used to be more sizeable in farming and mining areas (where mines operated their own beer halls), but the collapse of commercial agriculture together with the decline in mining activity saw most of this fall away. We expect that some of the informal has moved to commercial sorghum beer or cheap lagers,” explains the report.
Renaissance says it expects higher consumer spending as the country emerges from a decade of economic decline. “We have already witnessed increased spend following recovery in small-scale farming (cotton and tobacco) and some mining. We expect firm prices for cash crops and minerals will continue to encourage production, resulting in increased spend in farming and mining areas.”
Recent civil servant wage increases could also have a positive effect on consumer spending.
7 Сен. 2011