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Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

US. New craft brewery opens in Richmond

Two local entrepreneurs have opened a new craft brewery in Richmond 10 years after they were inspired by an Aussie home brew.

Hardywood Park Craft Brewery started brewing its first major batch of ale Wednesday, a Belgian abbey-style blond ale expected to hit some local restaurants and stores in October.

Co-founders Eric McKay and Patrick Murtaugh are hoping to tap into a growing consumer taste for craft beers, a trend that doesn't seem to have been doused by the weak economy.

"We want people to taste a new beer and say, 'I can't believe there is so much flavor in this,' " McKay said. "That is what's so exciting about this."

Hardywood Park Brewery has set up its brewing operations on Ownby Lane in North Richmond. The brewery does not serve beer.

On Wednesday morning, Murtaugh and McKay invited friends and business associates, including representatives from Richmond's Legend Brewing Co. and Brown Distributing Co., to celebrate the brewery's opening by emptying sacks of malt into a mash tun, officially starting production of its first major batch.

Friends since they were boys in Connecticut, McKay and Murtaugh were inspired to become brewers when they visited Australia in 2001.

The Hardywood Park name comes from a sheep station in New South Wales where McKay and Murtaugh first tasted an amber ale home-brewed by the Crawford family that owned the station.

"At the time, it was the most incredible beer I had ever had," McKay said. "It was this moment of epiphany. We decided then, we wanted to have our own brewery someday."

It would take a decade of work in the industry first. "That gave us time to really work and get experience," said Murtaugh, who comes from a long family line of professional beer makers. He studied brewing in Chicago and Munich, earning a master-brewer certification.

McKay worked in sales and marketing for a craft-beer distributor, earned an MBA and founded two social media platforms devoted to beer.

The business partners say now is a great time for specialty beers.

Sales of craft beers in the U.S. rose 12 percent in 2010 compared with 2009, according to the Brewers Association, a Colorado-based industry trade group. That growth has come as overall U.S. beer sales fell 1 percent in 2010.

"The time has definitely come when you have a big enough consumer base, and a growing consumer base," McKay said.

The company's flagship brew, Hardywood Singel, is expected to be available locally in October. The brewery also plans a series of reserve ales, the first being Farmhouse Ale, a seasonal brew spiced with locally grown pumpkins, and cinnamon, brown sugar and ginger supplied locally.

"We will always focus on using local ingredients whenever we can," McKay said.

9 Сен. 2011



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