Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
World beer market growth to pick up in 2011-Plato
"Globally, the beer industry continues to show resilience in the current economic climate; we are forecasting some further recovery in 2011 to near 'normal' growth rates," said Plato director Ian Pressnell in a statement.
The 2.5 percent volume growth forecast for this year -- largely reflecting the increasing taste for beer among emerging market consumers -- compares with 1.6 percent growth in 2010 and an 0.4 percent advance in 2009.
For this year, the research group predicts 1 percent growth in Europe and America and some 4 to 5 percent in the emerging regions of Asia, Africa and the Middle East.
For 2010, there was no change in the ranking of the world's five biggest beer markets, with China increasing its lead over the United States to be nearly twice as large, having consumed some 450 million hectolitres of beer, Plato's figures showed.
Those two nations stay well ahead of Brazil, Russia and Germany.
China's Snow beer retained its top spot in the world's leading beer brands in 2010, according to Plato. The beer, brewed by a joint venture involving the world's second-biggest brewer SABMiller , was followed by Bud Light, Budweiser and Brazil's Skol, all brewed by the world's biggest brewer Anheuser Busch InBev in an unchanged top four from 2009.
Chinese beer Tsingtao jumped to fifth spot, swapping places with Mexico's Corona , while AB InBev's Brazilian brew Brahma stayed in seventh position. Another Chinese brand Beijing Beer jumped over Heineken to make eighth spot, while Coors Light remained the 10th best-selling beer brand.
20 Сен. 2011