The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
A flat tax on alcohol could be a heady prospect for the new owners of Foster’s
A flat tax would simplify the tax system and change the economics of the entire industry. Put simply, a flat tax across the industry would slightly increase the price of beer sold in pubs and clubs, slightly reduce the price of bottled beer and dramatically reduce the price of spirits and alcopops. For wine companies it would have a profound impact. It would substantially lift the price of cheap wine and reduce the price of premium wine.
Right now there are more than 13 different alcohol taxes at play, many of which are antiquated, and some that are at odds with the government's health and social policies.
Advertisement: Story continues below A flat tax would be watched with interest by SABMiller, particularly the spirits business. Even before it has taken control of Foster's it has taken the first steps to lifting morale in the company and it is looking at the best way to improve the economics of the company's beer production.
The day after the Foster's board agreed to the renewed $12.3 billion takeover offer for the country's biggest beer company, SABMiller is understood to have given staff the afternoon off as a symbol of goodwill and a portent of positive things to come. SABMiller is also believed to be looking at how deeply it can take the knife to head office at Southbank, which is carrying a lot of fat and has been the subject of criticism over the years from its team in Sydney. And in terms of improving efficiencies the talk is that it will scale up the Bluetongue Brewery in NSW, which was previously a joint venture between SABMiller and Coca-Cola Amatil, close the brewery in Abbotsford, Victoria, which is old, inefficient and land locked, open up a small brewing establishment in country Victoria, where it would get tax concessions, and sell the Foster's Fijian distillery to Coca-Cola Amatil. All of this would reduce the company's cost per hectolitre of beer.
Bank of America/Merrill Lynch analyst David Errington co-authored a report on June 27 which looked at the cost of beer globally. The report found Foster's had the highest cost of production in the world. It estimated Foster's total cost of beer per hectolitre was $163, compared with $148 for Lion Nathan, $75 for SABMiller Europe and $73 for SABMiller in South Africa.
The Abbotsford brewery is one of the reasons why Foster's cost of production is so high. According to Errington, if the Abbotsford brewery was closed and a new one built, Foster's earnings before interest and tax could rise by at least $100 million to $150 million a year.
If politics didn't come into play and the tax was extended to wine, it would make the country's listed wine company Treasury Wine Estate look cheap. The Treasurer, Wayne Swan, has come out saying the government would not change alcohol tax on wine ''in the middle of a wine glut'' but it is only a matter of time before governments realise the tax system exacerbates the glut by encouraging production on the basis of volume as opposed to value.
Beer, spirits and ready-to-drink products, also known as alcopops, are taxed on the basis of their alcohol content, with spirits and alcopops taxed at a higher rate because of the perceived greater risk of abuse. Wine is the big anomaly. It is taxed on price rather than volume. This means low-value cask wine attracts little taxation while more expensive bottled wine attracts higher tax under the wine equalisation tax system. Various studies have been conducted over the years to estimate the impact of a flat tax.
One report, prepared for the Henry tax review, estimated that a flat tax would result in the price of a $35 bottle of spirits falling to $22.45, a bottle of alcopops would fall from $3.30 to $2.42, a $14 wine cask would jump to $31.07, an $8 bottle of wine would increase to $10, a $13 bottle of wine would rise to $13.87, an $18 bottle of wine would fall slightly and a $30 bottle of wine would dip to $27.53.
In terms of draught beer, the study found that a pot of light beer would go up 36?, a pot of mid-strength beer would rise 29?, full-strength beer would go up 23?, and packaged beer would be virtually unchanged. Such a move would have profound implications for the wine industry, which remains under serious pressure with systemic global oversupply, a high currency, drought and bad weather, and the effect of the slowdown on global demand.
It would decimate the cask wine market, which represents about half of all wine sold. And it would decimate winegrowers in the Riverina, Griffith and the Riverland. Treasury Wine Estate specialises in premium wine and so it would do wonders for its bottom line.
Regardless, any changes to alcohol tax are politically and practically challenging. The debate is complex and many in the industry believe it would be too politically damaging to introduce a simple taxation system taxing all alcohol in the same way.
3 Окт. 2011