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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Famous Chinese brewery to open 1st overseas plant

China's brewery giant Tsingtao Beer announced Monday that it is setting up its first overseas plant in Bangkok, capital of Thailand.

The brewery exports beer to over 70 countries around the world. The overseas plant is expected to expand its share in the southeast Asian and European market, according to a statement from the company.

The plant will create hundreds of local jobs and produce about 200,000 liters of beer each year. It will be completed in 18 months and put into operation in 2013, said Jin Zhiguo, chairman of the brewery.

Economic and cultural exchanges between China and Thailand has been growing rapidly, laying foundation for Chinese companies to invest in Thailand, said Li Qun, mayor of Qingdao on China's east coast where the brewery is based.

Chinese investment in Thailand has been growing. China invested $830 million in Thailand in the first eight months of this year, exceeding the total investment last year, said Guan Mu, Chinese ambassador to Thailand, adding that Sino-Thai bilateral trade reached $49.4 billion in the first nine months of this year.

17 Окт. 2011

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