Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
SABMiller to appoint Managing Director: Asia Pacific and Chief Executive Officer of Foster’s
Ari, who will be based in Melbourne Australia, will be responsible for the Foster's business and the integration of Foster's into the SABMiller group. In addition he will retain responsibility for the Asia Pacific region and will continue in his role as Chairman of the Company's joint venture in China - CR Snow.
Commenting on the appointment Graham Mackay, Chief Executive of SABMiller said:
"Ari has been Managing Director of our Asia business since October 2007 and was the sponsor of the Foster's acquisition. Since joining SABMiller in 1989 he has held a number of senior positions in the organisation, including Managing Director of Appletiser and Managing Director of SABMiller's operations in Russia and Australia.
"Ari brings a wealth of experience from across the SABMiller group and knowledge of Australia having established SABMiller's joint venture there in 2006. He is ideally qualified to lead the integration of Foster's into the SABMiller group and to deliver value from the acquisition for all stakeholders".
The SABMiller regional office will remain in Hong Kong and a new Managing Director Asia, reporting to Ari, will be appointed to oversee SABMiller's businesses in India and Vietnam, its ongoing regional business development and export operations, as well as providing support to CR Snow.
SABMiller and John Pollaers have agreed that John will step down as Chief Executive of Foster's on 16 December 2011. To ensure a smooth transition John will be available to provide advice to SABMiller during the first few months of 2012.
Acknowledging John's achievements at Foster's, SABMiller Chief Executive, Graham Mackay said:
"John has made a significant contribution to the Foster's business, putting in place a number of successful initiatives upon which we expect to build to further enhance Foster's performance. We are grateful to John for his cooperation throughout the transitional process and we wish him success in the future".
7 Дек. 2011