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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

SABMiller to appoint Managing Director: Asia Pacific and Chief Executive Officer of Foster’s

SABMiller announces that it intends to appoint Ari Mervis, currently Managing Director Asia, as Managing Director: Asia Pacific and Chief Executive Officer of Foster's with effect from 16 December 2011.

Ari, who will be based in Melbourne Australia, will be responsible for the Foster's business and the integration of Foster's into the SABMiller group. In addition he will retain responsibility for the Asia Pacific region and will continue in his role as Chairman of the Company's joint venture in China - CR Snow.

Commenting on the appointment Graham Mackay, Chief Executive of SABMiller said:

"Ari has been Managing Director of our Asia business since October 2007 and was the sponsor of the Foster's acquisition. Since joining SABMiller in 1989 he has held a number of senior positions in the organisation, including Managing Director of Appletiser and Managing Director of SABMiller's operations in Russia and Australia.

"Ari brings a wealth of experience from across the SABMiller group and knowledge of Australia having established SABMiller's joint venture there in 2006. He is ideally qualified to lead the integration of Foster's into the SABMiller group and to deliver value from the acquisition for all stakeholders".

The SABMiller regional office will remain in Hong Kong and a new Managing Director Asia, reporting to Ari, will be appointed to oversee SABMiller's businesses in India and Vietnam, its ongoing regional business development and export operations, as well as providing support to CR Snow.

SABMiller and John Pollaers have agreed that John will step down as Chief Executive of Foster's on 16 December 2011. To ensure a smooth transition John will be available to provide advice to SABMiller during the first few months of 2012.

Acknowledging John's achievements at Foster's, SABMiller Chief Executive, Graham Mackay said:

"John has made a significant contribution to the Foster's business, putting in place a number of successful initiatives upon which we expect to build to further enhance Foster's performance. We are grateful to John for his cooperation throughout the transitional process and we wish him success in the future".

7 Дек. 2011

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