Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
2010 global beer consumption up 2.4% on growth in emerging nations
The Japanese beverage maker's Kirin Institute of Food & Lifestyle said the amount is enough to fill the Tokyo Dome baseball stadium 147 times.
The amount of beer drunk in Europe, North America and Oceania dropped in 2010 from a year earlier, partly due to the economic slump following the financial crisis, but consumption rose in Asia, Latin America, Africa and the Middle East.
Asia remained the world's biggest beer-consuming area in the year with 61.41 million kl, up 5.3 percent. The region accounted for 33.6 percent of global consumption, followed by Europe with 27.7 percent, Latin America with 16.2 percent, North America with 14.5 percent and Africa with 6.1 percent.
By country, China retained top spot for the eighth consecutive year with 44.68 million kl, up 5.9 percent. The United States ranked second with 24.14 million kl, down 1.4 percent.
Among the top 25 countries on the list, consumption rose significantly in Brazil, India, Nigeria and Vietnam, registering increases of 16.0 percent, 17.0 percent, 17.2 percent and 15.0 percent respectively.
In Japan, which came seventh on the list, the amount of beer drunk in the country in 2010 declined 2.8 percent to 5.81 million kl, affected by the aging of the population and the diversification of consumer tastes, the institute said.
Per capita beer consumption in Japan amounted to 45.4 liters in 2010, the largest among Asian countries but 38th on Kirin's list.
27 Дек. 2011