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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

UK’s Cameron favours minimum alcohol price-report

Prime Minister David Cameron has ordered officials to draw up plans to set a minimum price for alcohol to discourage excessive drinking, a British newspaper reported on Wednesday, although the government said no decision has been taken.

The Daily Telegraph said the officials have been told to develop a scheme to prevent the sale of alcohol in shops in England at below 40 to 50 pence (63 to 79 U.S. cents) per unit.

That could lead to sharp price rises, particularly for cider and some spirits.

The Scottish government has already announced plans to set a minimum price to tackle alcohol abuse, which kills thousands of Britons each year.

The British government could decide either to copy the Scottish proposals in England or to introduce a system of taxes based on the number of units of alcohol in a drink, the report said.

Both options would cost drinkers an additional 700 million pounds ($1.1 billion) a year, with any extra tax revenue potentially going to the state-run National Health Service, it said.

A government spokesman said the coalition would continue to review all available evidence on how to tackle alcohol abuse.

"Our alcohol strategy, which we will set out shortly, will outline what further steps we are taking to tackle this problem. No decisions have been made," the spokesman said.

The Daily Telegraph quoted a government source as saying Cameron was "keen on the minimum price", but said the Business Department had warned that forcing firms to charge a minimum price could be illegal under European Union law. It said the government would publish its alcohol strategy in February.

Kristin Wolfe, head of alcohol policy at global brewing giant SABMiller, said the company supported the British government's aim of tackling problem drinking, but said minimum pricing would be "ineffective, unfair and illegal."

"The evidence shows that minimum pricing will hardly affect the consumption of hazardous and harmful drinkers, but will hit the vast majority who drink responsibly and in moderation," Wolfe said in a statement.

Extra tax revenue could be attractive for the government, which has embarked on an austerity plan to curb a big budget deficit.

Britain's health cost watchdog urged the government last year to set a minimum price for alcohol and consider an advertising ban to reduce alcohol abuse.

The former Labour prime minister, Gordon Brown, rejected a call from Britain's chief medical officer in 2009 to set a minimum price of 50 pence per unit of alcohol.

30 Дек. 2011

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