Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Barley-based low-gluten beer had ‘substantial’ hordein protein levels, study
Coeliac disease (CD) - suffered by around one per cent of populations worldwide - is exacerbated by the intake of prolamins present in wheat, rye, barley, and (for some people) oats, and the only treatment for CD is a life-long, gluten-free diet.
Moreover, up to 50 per cent of adults remain undiagnosed, or do not display overt symptoms, according to Catassi et al. (1994) and Fowell et al (2006).
The disease causes damage to the small intestinal villi, reducing nutrient absorption and impacting health; clinical symptoms of CD include fatigue, diarrhea, weight loss, anemia and neurological disorders, while research suggests it can heighten cancer risk.
Cograve et al. used mass spectrometric assay (an analytical technique) to characterise hordeins (toxic peptides) originating from hordeum vulgare or the cereal barley, used to produce malt for brewing.
These were present in (1) purified hordein preparations (2) wort (the liquid extracted from the mashing process during beer production) and (3) beer itself - where the current study included tests on 60 commercially available beers.
"There has been some speculation about the presence of and/or amount of gluten present in beers," the scientists wrote.
They added that a recent report examining gluten level in commercial beers found that the gluten content of 50 per cent of beers tested contained less than Codex Alimentarius Standard levels (to be labelled 'gluten free') of 20 ppm (mg/kg) gluten.
But in this study, the scientists found that all barley-based beers contained hordein, and that for beers 57 and 59 (which they did not name) classified as low gluten (<10 ppm), the relative hordein content was not dissimilar to the average hordein content "across the range of beers tested".
Meanwhile, a number of beers tested, despite lacking a defined gluten status, showed lower than average gluten content.
Secondly, Cograve et al. claimed to have developed a "robust and sensitive quantification methodology for the measurement o hordein (gluten) in beer".
In conclusion, no hordeins were detected in gluten-free beers analysed, but discussing the significance of their results, the scientists wrote:
"Significantly, both barley-based low-gluten beers tested, in which the hordein concentration is reduced by proprietary processing steps during brewing (to reduce the concentration in the final beer product) had substantial levels of one or more hordein proteins".
10 Янв. 2012