Where is the non-alcoholic beer market heading to? Companies and brands. Baltika as a democratic leader. Heineken – how do you shake up the market and shove up the competitors. AB InBev Efes – premium corner. Non-alcoholic import beer. Non-alcoholic beer - Who drinks it? General conclusions. Summer beer. ...
“Catalogue of Russian Beer Producers 2020” includes 1285 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft breweries.This issue has 171 more breweries compared to 2018 (155 business have been excluded and 326 have been included).Starting from 2019, FTS has been publishing data on excise payments by brewers (delayed by 1.5 years), that can be translated into beer equivalent for most of producers.Depending on the volumes, we ranked the brewers that provided information by 6 groups (see pic.). At one end of the production spectrum there are 2/3 of breweries outputting less than 10 thousand decaliters. Their net share amounts to as little as 0.2% of the total beer output volume. On the other end there are 6 federal groups accounting for almost 80%. ...
Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
EURO 2012 Fans will drink Carlsberg Non-Alcoholic at the stadiums
Carlsberg Non-Alcoholic production will be based on the classical receipt and high-quality raw materials. That's why it will have rich taste and strong flavour similar to alcoholic beers. Membrane technologies to eliminate carefully alcohol from the fresh beer are applied at the factories of Carlsberg Ukraine for production of non-alcoholic beer. Such technology makes it possible to reserve taste qualities of the alcoholic brand. Beer will be brewed at Carlsberg Ukraine Kyiv brewery of under supervision of specialists from Carlsberg Group Headquarters.
Carlsberg Non-Alcoholic will be sold exclusively at stadiums during the games of EURO 2012. First kegs of 30l of volume will be filled in May of this year. Sales volumes of Carlsberg Non-Alcoholic during EURO Cup are expected at the level of 15 000 dl.
Let us remind that Carlsberg Group as the Official sponsor of UEFA EURO 2012 TM is the sole company authorized to sell beer and kvas at the stadiums during the games. Carlsberg became the official beer of EURO Championships in 1988. EURO 2012 will be 7th tournament which is supported by Carlsberg, and will take place in Poland and Ukraine.
Yaroslav Koval, Vice President on marketing of Carlsberg Ukraine: "We are very happy to launch the productionvof non-alcoholic Carlsberg beer production in Ukraine. According to UEFA Rules, it is prohibited to sell alcoholic drinks at the stadiums during the games. We believe that this initiative is good and also support our believe in responsible drinking culture. That's why we launch production of non-alcoholic brand of Carlsberg beer which is the most popular among the football fans. It is the official beer of UEFA EURO Football Cup since 1988. This will help the fans from the whole world to respect traditions and history watching one of the most challenging sport shows with the cup of their favourite beer in their hands".
26 Янв. 2012