Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Carlsberg acquires new brewery in India
Located 200 meters off the Delhi-Jaipur highway, the brewery with a current production capacity of 150 KHL, has the potential of further volume expansion to about 500 KHL, and will commence operations in the first quarter of 2013.
The acquisition, which is an important strategic decision, is expected to make the company more competitive in the Indian beer industry.
Carlsberg India managing director Soren Lauridsen said the acquisition and setting up of the district Patna brewery reaffirms the company's commitment to India.
"The ambition of Carlsberg India is to be the fastest growing beer company, by offering premium international quality brands to the Indian consumers," Lauridsen added.
The company also has started the construction of its seventh brewery in Bihar, which will be completed by end of fourth quarter of 2013.
The facility will brew all brands of Carlsberg India's portfolio including, Carlsberg, Carlsberg Elephant, Tuborg Green, Tuborg Strong and Palone 8.
Carlsberg India, commenced commercial operations in 2007, currently has breweries in Himachal Pradesh, Maharashtra, Rajasthan, West Bengal and Andhra Pradesh.
12 Ноя. 2012