Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Carlsberg gets all clear to increase Vietnam investment
Carlsberg, the world's fourth-largest brewer, bought 16 percent in state-owned Habeco for 600 million Danish crowns ($102.25 million) in 2008.
In 2009 it signed a memorandum of understanding with the aim of increasing the investment to 30 percent.
"We expect to have it finished before the year-end. We have been told that we can proceed with the process, a process that has been stalled for a long time," said Carlsberg communications director Jens Bekke, without giving more details.
The stake will cost about $72.4 million, Vietnamese newspaper Dau Tu, which is published by Vietnam's Ministry of Planning and Investment, reported. Carlsberg declined to comment on the price.
The brewer has been in Vietnam since 1993 and the country is seen as a key market in fast-growing south-east Asia.
Asia accounted for 18 percent of Carlsberg's total sales volume last year and 12 percent of its operating profit.
In October, Carlsberg said it was taking full control of Vietnam's Hue Brewery, buying the 50 percent it did not already own.
Carlsberg's market share is roughly 33 percent in Vietnam and it sells beer under the Halida, Huda, Ha Long Hanoi and Viet Ha Bia Hoi brands as well as the Carlsberg brand. ($1 = 5.8682 Danish crowns) (By Johan Ahlander and Teis Jensen; Editing by Helen Massy-Beresford)
13 Ноя. 2012