The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
ZIEMANN at BrauBeviale 2014
ZIEMANN International GmbH in Ludwigsburg will be focusing on two very interesting process innovations at BrauBeviale 2014 with "Ice Age" and "Lotus".
Ice Age permits the regenerative cooling of brewery equipment. At the heart of the procedure is the storage of natural cold in the form of artificially generated snow, which produces cold water when melting, thus supplying the brewery consumers with cooling energy. In this regenerative way, Ice Age achieves a COP (coefficient of performance) that is 50 to 70 times higher than that achieved by a standard brewery cooling system.
The new Lotus lauter tun design means that, given the required performance and wort quality, the source area per outlet can be extended up to at least 2.5 m2. This means that Lotus ideally meets the current requirements for a lauter tun. As the international market for artisan beer speciality brewing is booming, a lauter tun must not only be able to process a variety of charges and original worts efficiently, but also have a "simple and smart" design. Apart from lauter tuns, Ziemann also offers proven mash filter technology.
Moreover, Ziemann will demonstrate at the BrauBeviale that the company offers custom-made solutions for both artisan and large-scale breweries - from the brewhouse to the pressure tank cellar. The range of brewhouse offers ranges from malt supply via the grist mill, mash vessels, lauter tuns, mash filters, wort kettles and the whirlpool to the wort-cooling facilities. The cooling block is also fully covered, i.e. fermentation and storage tanks, pressure tanks, yeast and water tanks and the necessary process technology. Last but not least, Ziemann is a highly sought-after partner when it comes to the modernisation, capacity extension or turn-key construction of a brewery.
Hall 6, Stand 100
ZIEMANN International GmbH
Schwieberdinger Strasse 86
Phone: +49 7141 408 377
E-mail: [email protected]
17 Сен. 2014