Where is the non-alcoholic beer market heading to? Companies and brands. Baltika as a democratic leader. Heineken – how do you shake up the market and shove up the competitors. AB InBev Efes – premium corner. Non-alcoholic import beer. Non-alcoholic beer - Who drinks it? General conclusions. Summer beer. ...
“Catalogue of Russian Beer Producers 2020” includes 1285 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft breweries.This issue has 171 more breweries compared to 2018 (155 business have been excluded and 326 have been included).Starting from 2019, FTS has been publishing data on excise payments by brewers (delayed by 1.5 years), that can be translated into beer equivalent for most of producers.Depending on the volumes, we ranked the brewers that provided information by 6 groups (see pic.). At one end of the production spectrum there are 2/3 of breweries outputting less than 10 thousand decaliters. Their net share amounts to as little as 0.2% of the total beer output volume. On the other end there are 6 federal groups accounting for almost 80%. ...
Dmitry Nekrasov’s Philosophy — on the Past, Present and Future of Ukrainian Brewing IndustryA meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing.
The market of import beer in Russia: review and databasesThe market of import beer is rapidly growing and changing. But while in the past years it was growing due to brands variety, in 2019 major and affordable brands from TOP-10 were developing actively. It seems that the fact of a brand origin from far abroad counties, even if it is not well known but has moderate price and good distribution provides for million liters of sales in the territory of Russia. Among distributors AB InBev Efes was far behind, yet the role of Baltika and suppliers of the second row got more important. The boom of German brands was followed by stagnation of import from other traditional regions (and Belarus) instead the supplies from Mexico, Lithuania and Asian countries grew considerably.
Indonesia. Diageo to set up plant in Bali to produce its alcohol-free drink Guinness Zero
The move follows the regulation introduced by the Indonesian government earlier in the year that bans the sale of alcohol beverages in mini-markets and small shops. A few months later, Diageo introduced Guinness Zero in the country. It has spent about $1m (£669,960, €910,844m) so far on the launch.
Graeme Harlow, the managing director of Diageo, said: "We already had plans to enter the zero-alcohol beer market. After the ban came in, essentially it made it even more important."
The high production cost of Guinness Zero is Diageo's most immediate hurdle as the alcohol-free drink retails at half the price of a can of regular Guinness beer. The new plant is aimed at bringing down this cost.
Until the new plant becomes operational, it will continue to import Guinness Zero from Ireland, which makes the drink expensive because of huge transportation costs and a 10% duty.
Another hurdle for the company is the competition from the country's favoured Multi Bintang's Bintang Zero, a light and lemony zero-alcohol beer. Apart from the Guinness and Bintang options, consumers have two alcohol-free options from Dutch brewer Heineken.
While Diageo has introduced its alcohol-free drink in other markets under other names such as Kaliber in the UK and Malta in Nigeria, in Indonesia, it will retain the Guinness brand name. "We wanted it to be Guinness-branded and we wanted the product to be distinctively Guinness," Harlow said before adding that Guinness Zero will not be introduced beyond Indonesia.
Blaming the new Indonesian regulations, the company said that its net sales in Southeast Asia for the year ended June declined 28%, even as sales in the Asia Pacific region increased 64% year-on-year to £2.2bn.
Harlow said sales of Guinness and Diageo's other alcoholic beverages have fallen 40% year-on-year, since the ban took effect earlier in the year. Though the company is still selling its regular Guinness in large supermarkets and restaurants, the number of total outlets where it is available has reduced from about 70,000 to just 40,000 as a result of the ban.
The London-headquartered alcoholic beverages company currently has about a 15% share in the Indonesian beer market with sales of about 400,000 hectolitres. Until 2014, the country was its fifth biggest market for Guinness.
29 Дек. 2015