India. United Breweries Uses IT to Strengthen Market Leadership

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United Breweries faced a challenge: Tracking and monitoring company assets deployed to supply draught beer to the bars. RFID technology puts all problems to rest.

With 100 years of brewing heritage, United Breweries Limited (UBL) has been a market leader in the beer business in India with over 50% market share. It has a portfolio of winning brands, with its flagship, Kingfisher, being synonymous with beer in the country. (more…)

Malaysia. Halal Beer – Is There Such A Thing?

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Ask any Muslim whether drinking beer is haram (prohibited), and their answer will be an obvious ‘yes’, due to the high alcohol content in the beverage that is intoxicating. The same goes with all Muslims living in Malaysia, ask them the same question, and they too are well aware that the substance is haram. (more…)

Vietnam. 3 billion-liter beer market attracts more foreign breweries

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A series of new beer brands have appeared in the domestic market recently. Many brewery groups are planning to jump into Vietnam’s promising market with 3 billion liters of beer consumed every year.

A report from Kantar Worldpanel Vietnam, a market survey firm, showed that an annual two-digit growth rate has been maintained in the Vietnamese market for many years, which is much higher than the six percent growth rate of the fast moving consumer goods (FMCG) market. (more…)

Contraband beer and liquor seized in Malaysia

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More than 530,000 litres of smuggled alcohol have been removed from Malaysia’s Selangor district as Custom officers clamp down on Malaysia’s illicit alcohol market. (more…)